Fittes

Director, Integrated Marketing

Fittes

full-time

Posted on:

Location Type: Hybrid

Location: Toronto • 🇨🇦 Canada

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Salary

💰 CA$140,000 - CA$150,000 per year

Job Level

Lead

About the role

  • Hire, develop, and inspire top talent in the marketing team
  • Lead regular 1:1s, performance reviews, and career development planning
  • Foster a high-eNPS culture rooted in coaching, engagement, and retention
  • Own and direct the full 360° brand experience across digital, social, PR, and partnerships
  • Collaborate with B2B sales and performance marketing to achieve revenue goals
  • Lead community growth and engagement initiatives
  • Oversee content strategy, planning, and delivery in alignment with brand objectives

Requirements

  • Bring 10+ years of experience in marketing, with at least 5 years focused on shaping brand strategy and 3+ years driving go-to-market success
  • Know what it takes to manage and grow a physical product brand—because you’ve done it, more than once
  • Have led and inspired creative talent for 5+ years, whether internally, externally, or across both
  • Know how to take a creative idea from concept to execution and have led the full process for 3+ years
  • Are passionate about performance and know how to bring out the best in a team
  • Use data to guide decisions—not just gut feel—with experience using tools like Google Analytics, Meta platforms, and Shopify.
Benefits
  • Pay-for-performance profit-sharing bonus structure
  • Flexible and inclusive benefits including HSA
  • Employee Stock Option Plan
  • Hybrid work structure - we are committed to 3 days in office
  • Open concept, bright, dog-friendly office vibe
  • Strict “No email/slack on phones” policy and “No email/slack outside of office hours” policy
  • Fully stocked kitchen with snacks and fresh fruit
  • Great Place to Work® Certified

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
brand strategygo-to-market strategycontent strategyperformance marketingcommunity engagementdata-driven decision makingdigital marketingsocial media marketingpublic relationsproduct brand management
Soft skills
leadershipteam developmentcoachingengagementretentioncreativitycollaborationinspirationperformance managementstrategic planning