Fanatics

Product Line Manager

Fanatics

full-time

Posted on:

Location: Florida • 🇺🇸 United States

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Job Level

Mid-LevelSenior

About the role

  • Lead the creation of consumer products for a specific brand or league across Fanatics Brands, partnering with product development, design, and cross-functional teams to translate consumer insights into merchant line plans to support seasonal revenue, margin, and inventory goals.
  • Be an expert in product concepts, including the creation of key stories and product that generates an emotional connection to the brand and consumer
  • Lead the creation of consumer rights assortment plans that support a global integrated marketplace
  • Translate consumer insights into commercially viable, trend-relevant stories
  • Plan product lines with the understanding of a finished, chase and blank inventory opportunity
  • Brief the design team on direction based on seasonal needs, art, and competitive landscape
  • Utilize and optimize the merchant planning team to track and define key business opportunities
  • Strong cross-functional relationships with development, design, and sourcing, to deliver margin and adoption rate goals
  • Present the product line to internal and external partners at key development timelines to ensure alignment between sales, product, marketing, and supply chain
  • Partner with Merchants to establish pricing strategy to achieve category margin goals and profitability targets
  • Constantly analyze the competitor landscape to drive our ability to build new growth opportunities
  • Possible travel, including overseas, account and league reviews

Requirements

  • Bachelor’s degree in Business, Merchandising, Manufacturing, Apparel, or related field; or the equivalent combination of education, training, or work experience, experience in retail or wholesale (4+ years) is acceptable without a degree.
  • Product merchandising/creation experience of at least 4 years
  • Strong understanding of merchandising retail math/financial skills
  • Moderate experience with fashion, color, and trend analysis
  • Solid understanding of the product creation process is required
  • Experience in using and utilizing sales data to analyze and steer a business
  • Intermediate skill level in MS Excel, Word, PowerPoint, and Outlook, as well as familiarity with data warehouses and database management
  • Excellent organizational, communication and presentation skills
  • Ability to meet deadlines, prioritize workload, adapt to change, and maintain composure under pressure
  • Maintains a positive and professional attitude towards team, vendors, and clients
  • Ability to work in a fast pace and dynamic environment
  • Experience in identifying the right products to meet brief requirements
  • Sports fan a plus
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