Senior Technology Lead, Engineering

Expedia Group

Senior Technology Lead architecting Salesforce Marketing Cloud and Data Cloud for Expedia Group's B2B travel marketing. Building data pipelines, knowledge graphs, APIs, and AI-powered partner communications.

Posted 9/2/2026full-timeAustin • Illinois, Texas, Washington • 🇺🇸 United StatesSenior💰 $171,500 - $258,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in architecting and delivering complex Salesforce Marketing Cloud initiatives, including data modeling, ETL/ELT pipeline development, and integration of AI capabilities. Proficient in managing data workflows, ensuring platform reliability, and mentoring engineering teams.

Highest-signal resume keywords

Salesforce Marketing CloudETL/ELT Pipeline DevelopmentData EngineeringSQL ProficiencyAI Integration

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Data ModelingETL/ELT DevelopmentSQLPythonJavaScalaData Integration PatternsData Processing FrameworksKnowledge GraphsBatch and Stream Processing

Soft Skills

LeadershipMentoringProblem SolvingCollaborationCommunication

Tools & Technologies

Salesforce Data CloudAWS ServicesSparkAirflowKafkaSFTPSOAP/REST APIsCI/CD ToolsGenAI ServicesAgentic AI

Certifications & Qualifications

Salesforce Marketing Cloud Certification

Industry Keywords

MarTech PlatformsData GovernanceB2B MarketingZero Copy Data ArchitectureNBA Recommendation Systems

Tech Stack

Tools & technologies

AirflowAmazon RedshiftAWSCloudDynamoDBEC2ETLJavaKafkaPythonScalaSOAPSparkSQL

About the role

Key responsibilities & impact

Lead design and delivery of complex, end-to-end Salesforce Marketing Cloud initiatives for partner marketing
Own and architect end-to-end data models for Salesforce Marketing Cloud and Salesforce Data Cloud
Design and build a knowledge graph connecting partner, property, contact, and campaign entities
Define ontology, entity relationships, identity resolution, and deduplication logic
Design, develop, and optimize data capture, processing, storage, and distribution solutions
Build and maintain reliable, observable, cost-efficient batch and streaming pipelines
Model and curate trusted datasets for marketing, analytics, and partner teams
Expose data through APIs and services integrating internal platforms and third-party marketing tools
Use AI-assisted development tools and help establish appropriate use cases
Integrate AI and LLM capabilities into marketing data workflows with evaluation and guardrails
Develop ETL/ELT pipelines from source systems through transformation and orchestration into SFMC, Data Cloud, and the knowledge graph
Architect Zero Copy integration between Salesforce Data Cloud and Expedia Group's external data lake
Establish pipeline orchestration, scheduling, monitoring, SLAs, and reliability practices
Drive platform health, change/release management, CI/CD, monitoring, and alerting
Serve as a technical resource, unblock issues, and review designs and pull requests
Mentor engineers and document platform and data architecture knowledge
Partner with marketing stakeholders, data science partners, and Salesforce contacts on implementation plans

Requirements

What you’ll need

Bachelor's degree in Computer Science or a related technical field; or equivalent related professional experience
10+ years of experience building and operating enterprise software platforms
Hands-on experience in Salesforce Data Cloud (Data 360, Automation Studio, Journey Builder, Content Builder, SSJS/AMPscript, SOAP/REST APIs) or comparable enterprise MarTech platforms
Experience leading complex technical projects end-to-end with minimal supervision
Experience with data integration patterns including SFTP, SOAP/REST, Data Extensions, and CDP/Data Cloud
Experience architecting CRM or marketing platform data models
Data engineering experience designing and building ETL/ELT pipelines, large-scale audience and contact datasets, SQL, and cloud data warehouses
Strong proficiency in SQL and at least one data-engineering programming language such as Python, Scala, or Java
Experience with data processing frameworks and orchestration tools such as Spark, Airflow, or dbt
5+ years of hands-on programming experience with Python, Java, or Scala
Strong SQL skills and understanding of database design, data ingestion, modeling, and performance optimization
Demonstrable experience with AWS services including S3, Redshift, Lambda, Glue, DynamoDB, EC2, and AppFlow
Experience with batch or stream processing using Spark, Kafka, or SQS
Experience building with LLMs and GenAI services, prompt design, retrieval/RAG patterns, vector stores, and output-quality evaluation
Experience using agentic AI for development and task orchestration
Preferred: experience migrating from Marketo, Message Gears, or similar ESPs to Salesforce Marketing Cloud
Preferred: Salesforce Data Cloud, Zero Copy data architecture, knowledge graphs, CI/CD for Salesforce metadata, B2B marketing platforms, NBA recommendation systems, streaming/batch processing, data governance, and Salesforce Marketing Cloud certifications

Benefits

Comp & perks

Medical coverage
Dental coverage
Vision coverage
Paid time off
Employee Assistance Program
Wellness reimbursement
Travel reimbursement
Travel discounts
International Airlines Travel Agent Network (IATAN) membership