Manager, Marketing Technology – Integrations

Expedia Group

Manager overseeing marketing technology and integrations at Expedia Group. Responsible for platform operations, technical solutions, and data architecture.

Posted 7/8/2026full-timeSeattle • Illinois, Texas, Washington • 🇺🇸 United StatesMid-LevelSenior💰 $116,500 - $163,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates extensive expertise in Salesforce Marketing Cloud administration, including architecture and data integration, while effectively managing platform health and technical solutions. Proven ability to collaborate with cross-functional teams and develop comprehensive documentation and migration strategies.

Highest-signal resume keywords

Salesforce Marketing Cloud AdministrationData Integration TechnologiesSFMC ArchitectureTechnical Decision-MakingProblem-Solving

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

APIsSQLAMPscriptSSJSHTMLCSSJavaScriptEmail StudioJourney BuilderAutomation Studio

Soft Skills

Problem-SolverCollaboration

Tools & Technologies

Salesforce Marketing CloudMarketoAI/ML ToolsAutomation Frameworks

Industry Keywords

Marketing TechnologyPlatform DocumentationData FlowsDeliverability ManagementPlatform Health Metrics

Tech Stack

Tools & technologies

CloudJavaScriptSQL

About the role

Key responsibilities & impact

Manage environment strategy including sandbox vs. production configurations
Maintain comprehensive platform documentation and communications
Serve as the escalation point for highly complex platform issues
Manage support operations for Salesforce Marketing Cloud
Partner with Data Engineering and CRM teams for data flows
Own technical decisions and design on data models, field mappings, event structures, and API usage
Monitor and centrally track technical issues
Help develop the end-to-end migration playbook to SFMC
Implement and design scalable technical solutions and automation
Own the technical aspects of deliverability management
Monitor and maintain platform health metrics

Requirements

What you’ll need

6+ years of experience in marketing technology
4+ years as a hands-on Salesforce Marketing Cloud administrator
Additional experience with Marketo a plus
Deep technical expertise in SFMC architecture including Email Studio, Journey Builder, Automation Studio, Contact Builder, and Data Extensions
Strong experience with data integration technologies: APIs, SQL, AMPscript, SSJS
Experience with AI/ML tools and automation frameworks
Front-end development experience with HTML, CSS, and JavaScript is a plus
Proven problem-solver who thrives in ambiguity

Benefits

Comp & perks

medical, dental, and vision coverage
paid time off
Employee Assistance Program
wellness and travel reimbursement
travel discounts
International Airlines Travel Agent Network (IATAN) membership