Lead Assistant Manager – Market Growth

EXL

Lead Assistant Manager driving execution of lead generation strategies and optimizing campaigns in Health-tech. Collaborate on deal designs and assist sales teams with presentations and materials.

Posted 7/22/2026full-timeChennai • 🇮🇳 IndiaSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in lead generation strategies, campaign optimization, and the development of impactful sales materials. Proficient in managing MDM and campaign databases, with strong analytical skills to drive data-driven decision-making in a Health-tech environment.

Highest-signal resume keywords

Lead Generation StrategiesMDM ManagementHealthcare IT ExperienceFigma ProficiencyAnalytical Problem-Solving

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Campaign OptimizationRFP Solution DevelopmentData AnalyticsDashboard ReportingLead Extraction AutomationPresentation SkillsSecondary ResearchSales Pitch DevelopmentClient Needs AnalysisSolution Proposal Development

Soft Skills

Interpersonal SkillsStakeholder ManagementCollaborationSelf-MotivationOwnership

Tools & Technologies

FigmaExcel

Certifications & Qualifications

Bachelor's DegreeMBA Preferred

Industry Keywords

Health-techClaims ProcessingPayment Services

About the role

Key responsibilities & impact

Drive the execution of lead generation strategies, optimizing campaigns to improve lead quality and volume
Participate in deal design & RFP solution development process. Understand the RFXs scope, EXL’s capabilities & help design winning value proposition for the customer.
Assist with creating capability/sales pitch for sales team for sales meetings.
Assist with creating impactful presentation, documents, demos, product videos & supporting material to enable solution selling & business development activities.

Requirements

What you’ll need

4-6 years of experience in building and managing MDM and campaign databases, reporting, and dashboards, as well as automation of lead extraction and RFP sourcing
Bachelor’s Degree, MBA preferred
2-4 years of experience in a pre-sales or marketing or research role, preferably within a Health-tech company
Demonstrated ability to understand client problems, solve complex business problems, and develop solutions/proposals that fulfill client needs
Prior Experience with Healthcare IT, claims processing, Payment Services & data analytics domain is a plus
Excellent Figma, Excel and Presentation skills required
Excellent Secondary research skills & ability to package information in a clear, concise, and engaging manner
Excellent written and verbal communication skills
Strong interpersonal skills & stakeholder management skills
Excellent analytical and problem-solving skills, with the ability to make data-driven decisions
Ability to collaborate effectively with cross-functional teams & steer discussions
Diligent, Result Oriented & self-motivated mindset
Have a proactive approach towards work and demonstrate a strong sense of ownership over assigned projects.

Benefits

Comp & perks

Comprehensive market research to identify trends, opportunities, and challenges within the payment integrity space
Conduct in-depth analysis of competitors' products, service offerings, pricing strategies, market share, and customer base
Develop marketing collaterals such as case studies, playbooks, white papers, POVs, product videos etc.