Working Student: Social Media & LinkedIn Marketing

Exaris Solutions

Werkstudent:in für Social Media Marketing, speziell LinkedIn, bei Exaris Solutions in Essen. Verantwortung für Linkedin-Kanal und Unterstützung weiterer Social Media Plattformen.

Posted 7/25/2026part-timeEssen • 🇩🇪 GermanyEntry LevelWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates strong capabilities in managing social media channels, particularly LinkedIn, with a focus on content creation, analytics, and cross-channel strategy. Possesses a keen understanding of the healthcare and pharmaceutical industry, complemented by proficiency in relevant tools and languages.

Highest-signal resume keywords

Social Media ManagementContent CreationAnalytics & InsightsHealthcare & Pharmaceutical KnowledgeAI Tools Proficiency

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Content PlanningEditorial Calendar DevelopmentPerformance AnalysisLanguage ProficiencyCompliance Knowledge

Soft Skills

Analytical MindsetEnthusiasmGood Sense of Language

Tools & Technologies

LinkedIn AnalyticsMeta Business SuiteHootsuiteSprinklrCanvaAdobe Express

Industry Keywords

HealthcarePharmaceuticalsCommunicationsMarketingPublic Health

About the role

Key responsibilities & impact

Manage the LinkedIn channel (primary focus): You will be responsible for our company presence – from editorial planning to writing and publishing posts and community management.
Support other social media channels: You will assist in managing our additional platforms.
Think cross-channel strategy: You will develop ideas for content that works across platforms.
Develop content plans: You will create monthly and quarterly editorial calendars for all channels.
Analytics & insights: You will regularly analyze the performance of our posts.
Prepare healthcare & pharma topics: You will monitor the industry and identify relevant trends, studies, and regulatory issues.
Contribute to strategy: You will bring your own ideas for campaigns, employer branding, and thought-leadership formats.

Requirements

What you’ll need

Enrolled student in Communications, Marketing, Media, Public Health, Business/Economics, or a related field.
Genuine interest in the healthcare and pharmaceutical market – you don’t need to be a medical professional, but you should be eager to dive deep into the industry.
Initial practical experience with LinkedIn and ideally other social media platforms (e.g., personal account, previous working-student role, study project, student organization).
Enthusiasm and hands-on experience with AI tools: You actively use AI solutions (notably Claude) for research, content creation, image/video generation, or analysis.
A good sense of language and platform dynamics.
Analytical mindset.
Very good German (native-level) and good English.
Plus: Experience with tools such as LinkedIn Analytics, Meta Business Suite, Hootsuite, Sprinklr, Canva, or Adobe Express; basic knowledge of compliance requirements in pharmaceutical communications.

Benefits

Comp & perks

A fantastic team that truly enjoys working together – flat hierarchies, honest feedback, and legendary lunch breaks where there’s as much laughter as discussion.
The chance to help shape a fast-growing scale-up from the start.
Firsthand experience of how a company scales — and influence over how we communicate externally.
Trust instead of micromanagement.
Direct access to senior management.
Personal development that we take seriously.
A genuinely flexible hybrid working model.
Fair compensation.
Prospects after graduation.
Modern equipment and team offsites.