Email Marketing Specialist
EX Squared LATAM
full-time
Posted on:
Location Type: Remote
Location: Remote • 💃 Anywhere in Latin America
Visit company websiteJob Level
Mid-LevelSenior
About the role
- Build, test, and launch email campaigns across CRM platforms (Klaviyo, HubSpot, Braze, Mailchimp, ActiveCampaign, etc.).
- Set up automated lifecycle flows such as onboarding, reactivation, win-back, and loyalty sequences.
- Manage audience segmentation, profile properties, and basic data integrations to support targeting and personalization.
- Monitor campaign performance (open rates, click rates, conversions) and share insights or recommendations.
- Perform QA checks and ensure accurate setup before campaigns go live.
- Collaborate with marketing, creative, and analytics teams to keep campaigns organized and aligned.
Requirements
- 3+ years of experience in email marketing, CRM operations, or digital marketing.
- Experience with any email or CRM platform (Klaviyo experience is a plus, but not required).
- Basic knowledge of lifecycle marketing concepts (welcome flows, re-engagement, win-back, cross-sell).
- Familiarity with HTML/CSS for simple email template adjustments.
- Analytical mindset and interest in learning how to optimize campaigns using data.
- Strong attention to detail, organization, and ability to manage multiple tasks at once.
- Advanced English for communication with cross-functional teams.
Benefits
- 100% remote work across LATAM
- Competitive compensation for the region
- Opportunities to learn new CRM tools and marketing practices
- Collaborative team environment with room to grow your technical and analytical skills
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
email marketingCRM operationslifecycle marketingHTMLCSSdata integrationcampaign performance analysisaudience segmentationQA checksautomation
Soft skills
attention to detailorganizationmultitaskinganalytical mindsetcommunication