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Marketing Technology Technical Analyst
EVERSANAMarketing Technology Technical Analyst at EVERSANA handling Salesforce Marketing Cloud and CRM integrations. Focus on data pipelines, troubleshooting SFMC issues, and managing customer data architecture.
Tech Stack
Tools & technologiesCloudETLSOAPSQL
About the role
Key responsibilities & impact- Build ETL/data pipelines to ingest, transform, and activate enterprise data in SFMC
- Manage Contact Builder, including identity resolution and customer data architecture
- Configure Salesforce Marketing Cloud (SFMC), including business units and automation schedules
- Troubleshoot SFMC issues involving Journey Builder, Automation Studio, APIs
- Integrate CDP and enterprise systems to unify customer data
- Support CRM migration initiatives, ensuring successful transition of data
Requirements
What you’ll need- 6+ years experience with Salesforce Marketing Cloud and CRM
- SFMC, Contact Builder, Journey Builder, Automation Studio, SQL
- Salesforce CRM, Marketing Cloud Connect, REST API, SOAP API, ETL, CDP
- Data Extensions, Identity Resolution, Data Modeling, Customer Segmentation
- CRM Integration, Event-Driven Marketing, JSON, SFTP, Data Governance
- Marketing Automation.
Benefits
Comp & perks- Health insurance
- 401(k) matching
- Professional development opportunities
- Remote work options
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
SQLData ExtensionsIdentity ResolutionCustomer SegmentationEvent-Driven MarketingData Governance