Salary
💰 $76,000 - $113,000 per year
About the role
- Plan, execute, manage and analyze clients' digital marketing campaigns
- Interact with clients daily to build and maintain strong partner relationships
- Contribute to clients' day-to-day issues and projects
- Work closely with internal departments including project management, business systems analysis, creative, analytics, social media, design and development
- Manage projects, timelines, cost and tight deadlines
- Lead client strategic and tactical digital marketing efforts with senior account staff and cross-functional teams
- Serve as primary contact to client and/or agency partners to lead and implement digital marketing strategies and projects
- Create client presentations, campaign results, POVs and research findings
- Develop detailed campaign and project plans and serve as project owner with overall responsibility for finished product/service to client
- Deliver status updates and financial forecasting and tracking of budget, target goals and objectives for the client
- Supervise and develop Account Administrator and Account Manager team members
- Oversee multiple projects and accounts simultaneously
- All other duties as assigned
Requirements
- Approximately 5 to 6 years of related industry experience: client service, digital advertising agency and pharmaceutical experience required; oncology, HCP and launch experience preferred
- Strong and applied experience in marketing and advertising, with expertise in digital strategy, media and technology
- Bachelor's degree or equivalent education plus professional experience required
- Demonstrated acumen in development process for highly technical projects involving iPad, data feeds, CRM campaigns and/or complex portals
- Previous experience with digital sales aid builds is highly desirable
- Ability to approve copy, scope and deliverables before submitted to client
- Strong command of agency offerings and expertise
- Strong client relations skills with proven customer satisfaction
- Proven ability to manage projects to successful and collaborative completion
- Strong negotiation skills
- Ability to intercept changes from multiple partner agencies and clients and triage appropriately
- Strategic skill and strong business acumen
- Sound analytical skills
- Understanding of web development technologies and processes
- Demonstrated ability to supervise and develop Account Administrator and Account Manager team members
- Ability to oversee multiple projects and accounts simultaneously
- Strong problem-solving skills
- Strong presentation and verbal and written communication skills
- Excellent interpersonal skills
- Periodic travel required
- Demonstrate a commitment to diversity, equity, and inclusion through continuous development, modeling inclusive behaviors, and proactively managing bias.