Regional Marketing Manager – Digital
ERM CVS
full-time
Posted on:
Location Type: Hybrid
Location: Philadelphia • North Carolina • Pennsylvania • United States
Visit company websiteExplore more
About the role
- Lead global digital marketing, demand generation, and multi‑channel campaigns that drive awareness, engagement, and pipeline growth.
- Strengthen ERM CVS’s digital infrastructure, ensuring our website, content, automation tools, and paid strategy deliver commercial results.
- Bring North America regional insight to shape global campaigns while also delivering high‑quality local execution across events, conferences, and client‑facing programs.
- Build an integrated, end‑to‑end sales activation and lead management process that improves qualification, conversion, and speed to close.
- Enable Sales and commercial leaders with messaging, content, and tools that elevate client conversations and support revenue growth.
- Provide market intelligence and continuous improvement that enhances campaign performance and operational effectiveness.
Requirements
- Bachelor’s degree in Marketing, Communications, Business, Sustainability, or equivalent experience
- 7+ years in a marketing leadership role, ideally in professional services, sustainability, training, or certification/assurance
- Demonstrated success leading multi‑channel digital marketing programs with measurable commercial outcomes
- Hands‑on experience with Salesforce, Pardot (or similar MAPs), Google Analytics, CMS platforms, social media tools, and paid digital channels
- Proven ability to collaborate across global, matrixed teams and work effectively across time zones
- Strong content development skills across digital formats
- Experience partnering with senior leaders and commercial teams to create messaging and sales enablement materials
- Strong project management skills with the ability to manage multiple priorities in a fast‑paced environment
- High digital literacy and data‑driven mindset, with the ability to translate performance metrics into insight and action
- Understanding of client issues and ability to articulate value propositions for integrated commercial campaigns
Benefits
- health insurance
- retirement plans
- paid time off
- flexible work arrangements
- professional development
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
digital marketingdemand generationmulti-channel campaignssales activationlead managementcontent developmentproject managementdata-driven mindsetmarket intelligencecampaign performance
Soft Skills
collaborationcommunicationleadershiporganizational skillsability to manage multiple prioritiesinsight translationclient relationship managementadaptabilitystrategic thinkingproblem-solving