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Social and Digital Communications Manager
Empower PharmacySocial & Digital Communications Manager managing social media presence for Empower Pharmacy. Overseeing branding, community engagement, content strategy, and analytics across multiple platforms.
About the role
Key responsibilities & impact- Own the day-to-day publishing schedule across LinkedIn, Instagram, Facebook, X, Threads, and other assigned platforms, ensuring consistent cadence and brand voice.
- Execute a content calendar developed in collaboration with the Director, Content, balancing brand storytelling, educational content, product campaigns, and community moments.
- Adapt content formats—copy, graphics, short-form video, carousels, and stories—to each platform’s audience norms and algorithmic best practices.
- Manage daily community interactions across all channels, responding promptly and accurately in Empower’s brand voice.
- Build relationships with HCP, patient, and caregiver audiences through thoughtful, empathetic engagement that reinforces Empower’s authority and trustworthiness.
- Write clear, compelling, and compliant social copy that translates complex clinical or product information into accessible, audience-appropriate language.
- Track and report on channel-level performance metrics including reach, engagement rate, follower growth, link clicks, and share of voice.
Requirements
What you’ll need- Bachelor’s degree in Communications, Journalism, Marketing, or a related field
- 5+ years of experience managing social media accounts for a brand, with demonstrated ability to grow audiences and drive engagement across multiple platforms simultaneously
- Familiarity with MLR (Medical, Legal, Regulatory) or similar approval workflows; able to prepare clean submissions and manage revision cycles efficiently.
- Strong organizational skills with the ability to manage multiple concurrent workstreams, deadlines, and stakeholder relationships.
Benefits
Comp & perks- medical, dental, and vision coverage
- paid time off
- 401(k) matching
- wellness perks
- IV therapy
- compounded medications