Emplicit

Senior Amazon Marketing Manager – Paid Media, DSP & Growth

Emplicit

full-time

Posted on:

Origin:  • 🇺🇸 United States • Washington

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Salary

💰 $125,000 - $140,000 per year

Job Level

Senior

Tech Stack

AWSBigQueryPythonSQLTableau

About the role

  • Lead strategy and be the primary client contact for Amazon/marketplace growth initiatives.
  • Design, launch, and iteratively optimize Sponsored Products/Brands/Display campaigns and DSP plans across multiple clients and SKUs.
  • Own experimentation: hypothesis → test design → data capture → learn → scale.
  • Run A/B tests for creatives, listing content, pricing and promotions.
  • Implement and manage AI/automation tooling to accelerate keyword discovery, creative generation, bid automation, and reporting.
  • Build and maintain data pipelines and dashboards (monthly and weekly cadence) that tie campaign performance to business KPIs (ACoS, TACoS, GMV, conversion, ROAS, LTV).
  • Collaborate with content, account management, and product teams — ensure tactical alignment and fast execution.
  • Produce crisp client reporting and executive briefings; present results and next-step experiments.
  • Create repeatable playbooks and SOPs; mentor junior marketers.

Requirements

  • 5+ years in e-commerce/digital marketing within an agency (multi-client management)
  • 3+ years Amazon Paid Media across Sponsored Products, Sponsored Brands, Sponsored Display and hands-on familiarity with Amazon DSP (planning, segmenting, measurement)
  • Demonstrable outcomes — examples where you materially improved TACoS/ACoS, scaled sales, or improved conversion for clients (include –% ACoS or +% sales)
  • Strong Excel skills plus experience with SQL or Python for data extraction/analysis. Comfortable manipulating Business Reports, SQR, and attribution data
  • Experience designing rigorous tests (creative/content, pricing, targeting) and surfacing reliable learnings
  • Practical experience implementing ad automation tools or building ML/AI workflows for bidding, keyword expansion, or creative testing (Perpetua/Teikametrics/Pacvue/Helium10 + custom automation or use of LLMs)
  • Proven client-facing experience; can present to CMOs/Founders with credibility and calm
  • Hands-on with Seller Central and Vendor Central, and at least one major ad ops platform and one reporting/dashboard tool (Looker/BigQuery/Google Data Studio/Tableau)
  • Superb written/verbal communication: crisp status updates, executive summaries, and clear ask lists
  • Comfortable with remote collaboration, sprint cadences, and working in pod structures
  • Strongly preferred: Managed monthly ad budgets > $50k per client or > $250k total portfolio. Experience with AMC, Advertising API (SP-API), or building automated pulls via APIs. Experience with cross-channel (Google, Meta, TikTok) campaign planning and attribution. Prior agency leadership or pod ownership role (mentoring 1–3 junior marketers). Familiarity with DSP optimization algorithms and programmatic line items. Nice to have SQL + Python for automated reporting; basic experience with AWS or BigQuery. Experience building LTV/CAC models and using them to set budget rules. Previous experience in CPG, DTC, or brands with complex catalog/APIs.