Marketing Specialist
Emory University
part-time
Posted on:
Location Type: Hybrid
Location: Atlanta • 🇺🇸 United States
Visit company websiteJob Level
Junior
About the role
- The Marketing Specialist assists in designing and refining marketing strategies to engage prospective audiences
- Participates in creating marketing proposals and comprehensive reports
- Organizes and executes marketing events to elevate brand across target audience
- Oversees production and dissemination of marketing collateral, across multiple marketing channels
- Performs market research to identify and connect with potential audiences
- Manages marketing database updates for precise audience targeting
- Maintains and may develop email marketing campaigns, assessing their effectiveness
- Assists in developing and executing compelling multi-channel communication strategies to enhance user engagement
- Performs analysis and adapts to the effectiveness of social and digital media efforts
- Audits social media for brand alignment and reach maximization
- Stays abreast with social media trends, incorporating them into strategies
- Recognized as the subject matter expert (SME) as it relates to social media
Requirements
- Bachelor's degree and one year of experience in a related field or an equivalent combination of education, training, and experience
- Solid foundation in marketing; agency background welcomed
- Exceptional communication abilities and a talent for fostering relationships
- Proficiency in Adobe Creative Suite
- Experience with Asana and Google Analytics is a plus
Benefits
- Health and Safety Information Not Applicable
- Reasonable accommodations to qualified individuals with disabilities upon request
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
marketing strategiesmarket researchemail marketingmulti-channel communicationsocial media analysisauditingreport writingevent organizationaudience targetingmarketing collateral production
Soft skills
communicationrelationship buildingorganizational skillsadaptabilitycreativitycollaborationproblem-solvingstrategic thinkingattention to detailtime management