
Marketing Specialist
Emory University
full-time
Posted on:
Location Type: Office
Location: Oxford • United States
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Job Level
About the role
- The Marketing Specialist assists in designing and refining marketing strategies to engage prospective audiences
- Participates in creating marketing proposals and comprehensive reports
- Organizes and executes marketing events to elevate brand across target audience
- Oversees production and dissemination of marketing collateral, across multiple marketing channels
- Performs market research to identify and connect with potential audiences
- Manages marketing database updates for precise audience targeting
- Maintains and may develop email marketing campaigns, assessing their effectiveness
- Assists in developing and executing compelling multi-channel communication strategies to enhance user engagement
- Performs analysis and adapts to the effectiveness of social and digital media efforts
- Audits social media for brand alignment and reach maximization
- Stays abreast with social media trends, incorporating them into strategies
- Recognized as the subject matter expert (SME) as it relates to social media
Requirements
- Bachelor's degree and one year of experience in a related field or an equivalent combination of education, training, and experience
- Solid foundation in marketing; agency background welcomed
- Exceptional communication abilities and a talent for fostering relationships
- Proficiency in Adobe Creative Suite
- Experience with Asana and Google Analytics is a plus
Benefits
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Applicant Tracking System Keywords
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Hard Skills & Tools
marketing strategiesmarket researchemail marketingmulti-channel communicationsocial media analysisauditingreport writingevent organizationaudience targetingmarketing collateral production
Soft Skills
communicationrelationship buildingorganizational skillsadaptabilitycreativityteam collaborationproblem-solvingstrategic thinkingattention to detailtime management