Senior Account Executive, Tech & Product PR
Sunshine Sachs Morgan & Lylis
Account Executive, Earned PR
EGAMI Group
full-time
Posted on:
Location Type: Hybrid
Location: New York City • New York • 🇺🇸 United States
Visit company websiteJob Level
Mid-LevelSenior
About the role
- The Account Executive (AE) contributes to daily account work by managing projects and contributing to larger projects as directed by senior account leaders.
- They may supervise account work done by more junior staff.
- They will know and drive EGAMI’s various agency processes/approaches, including public engagement, message workshops, master narrative assignments, brand engagement, social media campaigns and creative ideation and support account teams in the execution of these processes for clients.
- They serve as a day-day contact to clients and drives key workstreams forward to achieve client objectives on time and on budget.
Requirements
- Demonstrates active knowledge of integrated communications principles and strategies
- Demonstrates understanding of key client information including business strategy, industry issues, products and services, key customers and competitors
- Demonstrates understanding of and implements communications programs
- Practices media relations by identifying and working with target media and demonstrating a network of traditional and online media contacts and influencers
- Writes materials including media advisories, pitch letters/emails, biographies, reports, social media content and fact sheets; knows and adheres to AP Style and delivers flawlessly written work
- Stays up to date on client business category, competitive landscape, and actively reads and digests news and culture to bring the best thinking to clients and client assignments
- Practices professional elegance and energy in client contact such as client calls, presentations, emails and other forms of communication
- Demonstrates understanding of how to use and apply basic social media tools to client objectives, including blogs, social media networks, RSS feeds, microblogging, etc.
- Participates and assists in program brainstorming, development and planning
- Manages projects using organizational skills, working with colleagues, vendors and support agencies and keeping project leaders apprised of status
- Provides account administration including meeting deadlines, troubleshooting problems, attending client meetings and conference calls and reporting activity and coverage
- Coordinates communications tactics by managing workflow, logistics and interaction with media and influencers
- Demonstrates understanding of project budget parameters, pricing structures and over-service
- Records and submits time, expenses and POs to the right project codes on a timely basis
- Manages third-party vendors
- Consistently follows all EGAMI policies and procedures
- Participates in the new business process, including lead identification, research, audits, preparation of proposals and support for new business pitches
- Manages and delegates to assistant account executives and interns, including setting clear expectations and deadlines, providing needed resources, monitoring progress and providing feedback
- Contributes to performance appraisal process for peers, managers and junior staff
- Learns about EGAMI’s various capabilities and contributes ideas about how to improve, develop and implement new capabilities
- Stays up to date with emerging technologies and trends and demonstrates understanding of how they integrate into communications programs
- Commits to continuous learning to improve tactical skills by attending EGAMI EE trainings and seeking other training, including on-the-job training and mentoring
- Demonstrates behaviors consistent with EGAMI values, Code of Ethics and Business Conduct Behaviors
- Actively demonstrates EGAMI’s Tenets and values of ownership, initiative, taking the lead and embracing challenges, optimism, humility and tenacity
- Demonstrates proactivity and initiative in all aspects of work
- Operates with collaborative mindset
- Serves as a positive role model; supports and respects colleagues, clients and partners; focuses on self-improvement and ensures work is based on strategic insights
- Effectively and consistently manages strengths and weaknesses of self; enables self and others to bring the best of their skills and talents to work; is consistently ambitious in setting and achieving goals
- Always takes all feedback as a constructive learning opportunity and acts upon it; ensures excellence is repeated by rigorously identifying and socializing key learnings for all colleagues
- Pushes for creative ideas; is purposeful and enterprising in problem-solving; embraces diverse trends, skills, specialties and viewpoints
- Delivers substantial change for clients and the communities in which we operate; uses diversity of perspective to elevate client counsel, the agency and own career
- Uses thoughtful, strategic insights and knowledge to balance risk-taking for clients and the agency; holds others accountable for open-mindedness and embracing diverse viewpoints
- Ensures work and relationships are founded on open and honest communications; listens and asks the right questions during day-to-day work; upholds creative, ethical and legal standards
- Ensures that client counsel and agency action is always purposeful and challenging; prioritizes the interests of the wider agency; holds subordinates, peers and superiors accountable for demonstrating integrity and ethical behavior
- Demonstrates a strategic and thoughtful approach in challenging others to ask the right questions; prioritizes the interests of client service excellence ahead of individual advancement.
Benefits
- wellness programs
- hybrid work options
- professional development opportunities
- unique programs like EGAMI BeWell, No Meeting Mondays, Wellness Fridays, Hybrid Work Environment and more!
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
integrated communicationsmedia relationsproject managementsocial media toolscommunications programswriting (media advisories, pitch letters, reports, social media content)budget managementclient engagementcreative ideationbrand engagement
Soft skills
proactivityinitiativecollaborationcommunicationleadershiporganizational skillsproblem-solvingstrategic thinkingadaptabilityself-improvement
