
Market Launch Owner
DocPlanner
full-time
Posted on:
Location Type: Remote
Location: Brazil
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About the role
- Understand your users deeply: Talk to patients (including unhappy ones) and therapists to uncover blockers, pain points, and opportunities to improve the experience.
- Drive product and operational decisions: Use Pareto/MVP thinking to prioritize what to build, test, or skip, turning messy inputs into clear actions.
- Launch and scale the market: Onboard and manage the first cohort of therapists, setting up processes to ensure smooth operations and high-quality patient care.
- Design and scale GTM processes, creating repeatable playbooks, and growing operations from a handful of users or hires to hundreds.
- Adapt and improve continuously: Use feedback from users and local teams to optimize operations, product features, and the patient-therapist matching system.
- Thrive in ambiguity: Navigate challenges, course-correct when needed, and learn fast in a dynamic early-stage environment.
- Make Terapia operational and ready to scale: Establish processes, systems, and workflows—including hiring the first customer success team.
- Build your first cohort of therapists: Recruit at least 10 therapists who are ready and available to see patients.
- Gain deep user insights: Interview 20 patients to identify the most pressing problems worth solving.
- Optimize patient-therapist matching: Refine the survey and matching system to ensure patients are paired with the most relevant therapists.
- Close the feedback loop: Gather and share insights with local Docplanner teams to improve both operations and the product.
Requirements
- Proven ability to own outcomes end-to-end in a small team or early-stage environment, thriving where things aren’t yet defined.
- Experience launching a product, market, or operation from zero to first real users —you’ve been there, done that, and learned fast.
- Strong user empathy: you regularly talk to customers, therapists, or end-users, and make decisions based on real insights.
- Comfortable making decisions with incomplete information and confidently owning the results.
- Demonstrated success in designing and scaling go-to-market processes.
- Excellent stakeholder management and communication skills: you can align multiple teams, influence decisions, and keep everyone informed in fast-moving environments.
- Analytical mindset: you can gather data, interpret insights, and translate them into clear actions.
- Hands-on problem solver.
- English and Portuguese fluent.
Benefits
- Healthcare insurance – so you can focus on what matters.
- Wellness that works for you – from gym memberships to mental health support, we’ve got you covered.
- Time off that counts – whether it’s a vacation, your birthday, or just a day to recharge, we believe in balance.
- Depending on your location, you will be entitled to local benefits like meal vouchers (ticket restaurant), transport allowances, or extended parental leave.
- Career Growth – We’re growing, and so can you! You’ll find lots of chances to learn, develop, and explore new paths—whether within your team or through cross-functional projects.
- A Truly Global Team – Work with talented people from all over the world in a diverse and inclusive environment.
- Flexibility That Works for You – Remote work and flexible hours aren’t just buzzwords here. While the extent of flexibility depends on your role and team, we value results over rigid schedules.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
product launchgo-to-market processesuser insightsdata analysispatient-therapist matchingprocess optimizationMVP thinkingstakeholder managementcustomer success
Soft Skills
user empathyproblem solvingcommunicationadaptabilitydecision makinganalytical mindsetteam alignmentinfluencenavigating ambiguity