Senior Martech Consultant

dentsu Austria

Senior Martech Consultant defining technical direction of personalisation and customer experience transformations at Merkle. Leading architectural choices and implementation plans across Martech solutions.

Posted 5/12/2026full-timeRotterdam • 🇳🇱 NetherlandsSeniorWebsite

Tech Stack

Tools & technologies

Cloud

About the role

Key responsibilities & impact

Assess existing Martech platforms, integrations, and architectural constraints
Design future-state technical and solution architectures that drive new capabilities
Translate strategic use cases into platform, vendor, and capability implications
Compare and recommend architecture and vendor scenarios
Support vendor evaluation and selection with clear trade-offs and recommendations
Define implementation roadmaps and high-level delivery approaches
Provide architectural guidance and decision support across internal teams, vendors, and client stakeholders
Embed AI capabilities and implications into the overall vision, architecture, and roadmap
Clearly communicate architectural decisions and their impact to senior stakeholders

Requirements

What you’ll need

7+ years of experience in Martech, CX, digital architecture, or technology consulting
Strong experience with enterprise Martech platforms such as: Salesforce (Marketing Cloud, Data Cloud, Customer 360) Adobe (Experience Platform, Journey Optimizer, Analytics) Braze or comparable engagement platforms
Proven experience translating future-state vision into technical architecture, roadmaps, and implementation approaches
Experience with vendor selection, road mapping, and implementation planning
Strong understanding of data, identity, orchestration, and integration concepts
Strong analytical skills to assess solution scenarios across technology, organisation, skills, and operating models
Experience guiding clients through complex architecture and transformation decisions
Trusted advisor to senior IT stakeholders, architects, and business leaders
Comfortable operating in complex, multi-stakeholder enterprise environments
Able to clearly explain architectural decisions and consequences to non-technical audiences
Structured, pragmatic, and outcome-driven, with a strong consulting mindset
Platform-agnostic with the ability to focus on capabilities rather than tools.

Benefits

Comp & perks

Inclusion and Diversity: At Merkle we believe in the power of diversity. We welcome all applications regardless of age, disability, gender reassignment, marital or civil partner status, pregnancy or maternity, race, color, nationality, ethnic or national origin, religion or belief, sex, or sexual orientation.

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Applicant Tracking System Keywords

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Hard Skills & Tools

Martechdigital architecturetechnical architectureimplementation planningdata conceptsidentity conceptsorchestration conceptsintegration conceptsvendor selectionroad mapping

Soft Skills

analytical skillscommunication skillsconsulting mindsetstructured approachpragmatic approachoutcome-driventrusted advisorability to explain technical conceptsoperating in complex environmentsguiding clients