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Director, Relationship Marketing Strategy
dentsu AustriaDirector of Relationship Marketing Strategy at Merkle, leading omni-channel marketing strategies for U.S. clients.
Posted 4/30/2026full-timeRemote • Colorado • 🇺🇸 United StatesLead💰 $113,000 - $158,000 per yearWebsite
About the role
Key responsibilities & impact- Lead the building, development, and delivery of strategic omni-channel marketing plans.
- Be a subject matter expert and translate new technology - particularly in the areas of 1st party data marketing and CRM - into new marketing ideas for the client.
- Show a strong understanding of differences in marketing to customers in different verticals and environments.
- Develop trusted, long-term relationships with key client contacts and executives.
- Ensure meaningful client value is delivered through a mix of best-practice solutions, skills, capabilities, and original thinking.
- Collaborate with team leadership (account management, operations, creative, analytics etc.), and partner agencies to turn ideas into executable plans.
- Identify key data points and measurements to show the impact of our approach and strategy on the client’s business.
Requirements
What you’ll need- A Bachelor’s Degree (required)
- Experience leading a team (required)
- Experience with Braze/SFMC (a plus)
- Healthcare client experience (a plus)
- 8+ years of experience in data driven marketing – specifically CRM, email, online/offline media
- Deep understanding of the customer lifecycle and how messaging strategy drives the experience
- 5+ years working in an agency or consulting firm.
- Experience developing solutions to support the sale of new services to clients.
- Hands-on skills using data and research to drive decisions –proficiency in Excel and research tools.
- Strong writing, presentation and client facing communication skills.
- Experience translating data analysis into actionable marketing recommendations and presentations – proficiency in PowerPoint.
- Attention to detail and the ability to incorporate internal and external feedback on an iterative basis.
- Superior multi-tasking, networking, time management and inter-personal skills.
- Self-starter high intellectual curiosity, drive, determination, and persuasion skills.
- Comfort and experience working within a matrixed organization in roles with a wide degree of latitude.
- Average 20%-30% travel (contingent on comfort level of client)
Benefits
Comp & perks- Medical, vision, and dental insurance
- Life insurance
- Short-term and long-term disability insurance
- 401k
- Flexible paid time off
- At least 15 paid holidays per year
- Paid sick and safe leave
- Paid parental leave
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
data driven marketingCRMemail marketingonline mediaoffline mediadata analysisExcelPowerPointresearch toolscustomer lifecycle
Soft Skills
leadershipcommunicationpresentationattention to detailmulti-taskingnetworkingtime managementinter-personal skillsself-starterpersuasion
Certifications
Bachelor’s Degree