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About the role
Key responsibilities & impact- Create compelling and innovative gambling content for a hungry audience.
- Work closely with strategic partners to create an effective content strategy from scratch.
- Collaborate with USA TODAY Network sports journalists to maximize impact.
- Create content across multiple mediums, including network sites and social media as well as video and audio platforms.
- Shape coverage based on performance metrics, business impact and audience needs.
Requirements
What you’ll need- Bachelor’s or master’s degree in communications, journalism, marketing or related field or equivalent combination of education and experience.
- At least five years of delivering high-impact digital media on multiple platforms.
- Experience covering sports betting, gambling and/or fantasy content while adhering to strong ethical guidelines.
- Ability to think creatively while providing superior content with precision, clarity and tact.
- High-level understanding of creating audience connections through content and various engagement tactics.
- High-level understanding and mastery of SEO principles, insights and strategies.
- Command of media law and Principles of Ethical Conduct.