DAS Technology

Marketing Manager

DAS Technology

full-time

Posted on:

Origin:  • 🇺🇸 United States • Arizona

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Job Level

Mid-LevelSenior

Tech Stack

WordPress

About the role

  • Lead creation and optimization of B2B lead-generation funnels targeting automotive dealerships.
  • Design and build high-converting landing pages, lead magnets, thank you pages, and demo booking flows using WordPress and Thrive.
  • Implement A/B testing, analyze funnel performance, and optimize conversion rates at every stage.
  • Create fast-loading, mobile-optimized website pages guiding strategic conversion paths.
  • Craft compelling headlines, calls-to-action, and visual elements to drive action.
  • Maintain and update marketing website performance, speed, and user experience.
  • Track funnel metrics, conversion rates, and lead quality and produce analytics reporting.
  • Integrate funnels with Microsoft Dynamics and other marketing tools for seamless lead capture.

Requirements

  • 3+ years of proven experience building lead generation funnels (portfolio helpful).
  • Proven experience with landing pages, emails, funnels, lead forms, marketing automation, analytics.
  • Strong copywriting skills with focus on direct-response marketing.
  • Experience with landing page builders (Thrive, Elementor, or similar).
  • Experience in B2B SaaS or technology marketing (preferred).
  • Knowledge of marketing automation and CRM integration (Microsoft Dynamics experience preferred).
  • Background in visual design and user experience optimization.
  • Familiarity with automotive or B2B service industries.
  • Demonstrated expertise in conversion rate optimization and A/B testing.
  • Proficiency with conversion tracking pixels and analytics tools.