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Content Strategist
CyngnContent Strategist creating sales messaging and training for an autonomous vehicle company. Remote contract position focusing on content strategy and sales enablement over 6–12 months.
About the role
Key responsibilities & impact- Build messaging architecture and content system for sales enablement
- Train sales team on new messaging and document operational workflows
- Develop persona-specific and vertical-specific messaging tracks
- Refresh sales deck and create sales enablement library
- Establish brand voice guide and content pillars with a defined content calendar
- Implement SEO strategy including keywords and long-form content
- Create LinkedIn strategy to raise awareness among target audiences
- Deliver a messaging training program for the sales team
- Provide documented handoff package for system maintenance after engagement
Requirements
What you’ll need- 5–8+ years in B2B content strategy, brand strategy, or product marketing — ideally with a high-consideration, multi-stakeholder product.
- Demonstrated ability to build unified messaging from fragmented inputs: call recordings, CRM data, competitive research, and customer interviews.
- Experience producing sales enablement materials that measurably improve how reps position and close.
- Strong SEO fundamentals: keyword research, content architecture, and the ability to connect organic strategy to pipeline contribution.
- Hands-on experience with agentic or AI-assisted content workflows — using tools like Claude or GPT to scale production without sacrificing quality or accuracy.
- Proven ability to translate complex technical products into buyer language that leads with outcomes, not features.
- Experience training or coaching sales teams on messaging, with the ability to assess conversation quality through call recordings.
- LinkedIn content strategy experience with demonstrated B2B audience growth.
- Established as an independent contractor or consultancy, able to invoice as a sole proprietor or business entity.
Benefits
Comp & perks- Independent contractor (1099) status
- Flexibility to set your own hours, tools, and methods
- No employee benefits, PTO, equity, payroll taxes withheld
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
B2B content strategybrand strategyproduct marketingsales enablement materialsSEO fundamentalskeyword researchcontent architectureAI-assisted content workflowstraining sales teamsLinkedIn content strategy
Soft Skills
ability to build unified messagingability to assess conversation qualitystrong communication skillscoaching skillsorganizational skills