Senior Manager, Social & Community Management

CVS Health

Senior Manager leading CVS Pharmacy's organic social presence and community engagement across digital platforms. Driving content execution and cultivating customer engagement via YouTube and Reddit.

Posted 7/30/2026full-timeRemote • Massachusetts • 🇺🇸 United StatesSenior💰 $82,940 - $182,549 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in social media management, community engagement, and content strategy, with a strong focus on leveraging audience insights and analytics to drive brand credibility and customer engagement. Proven ability to lead cross-functional initiatives and manage external partnerships effectively.

Highest-signal resume keywords

Social Media ManagementCommunity Engagement StrategyContent Execution on YouTubeSocial Listening and InsightsCross-Functional Leadership

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Content StrategyDigital EngagementAudience EngagementModerationAnalyticsSentiment AnalysisCommunity Insights

Soft Skills

Excellent Written CommunicationStakeholder InfluenceNavigating Sensitive Issues

Tools & Technologies

YouTubeRedditThreads

Industry Keywords

Community GovernancePerformance MeasurementBrand CredibilityCustomer EngagementMisinformation Management

About the role

Key responsibilities & impact

Leading CVS Pharmacy's organic social presence, community engagement strategy, and platform-native content execution across YouTube, Reddit, Threads, and emerging community-driven platforms
Building brand credibility, trust, and customer engagement by ensuring CVS participates authentically in relevant conversations
Creating meaningful community experiences and leveraging consumer insights to inform enterprise decision-making
Driving platform-specific content execution, cultivating meaningful customer engagement, and leveraging social listening and insights to inform business decisions
Establishing community governance, reporting, and performance measurement frameworks

Requirements

What you’ll need

8-10 years of experience in social media, community management, content strategy, digital engagement, or related fields
Deep expertise in YouTube, Reddit, and community-based social platforms, including content execution, audience engagement, moderation, and analytics
Strong understanding of social listening, audience intelligence, sentiment analysis, and community insights
Proven ability to operate strategically while also managing day-to-day execution
Excellent written communication skills with demonstrated ability to navigate sensitive issues, misinformation, and reputational risk
Experience leading cross-functional initiatives and influencing stakeholders across multiple teams
Experience managing agencies, vendors, and external partners
Bachelor's degree in Marketing, Communications, Journalism, Public Relations, Digital Media, or a related field

Benefits

Comp & perks

medical, dental, and vision coverage
paid time off
retirement savings options
wellness programs
other resources