Campaign Enablement Manager – CVS Media Exchange
CVS Health
full-time
Posted on:
Location Type: Hybrid
Location: New York City • Illinois, Massachusetts, New York, Pennsylvania, Rhode Island • 🇺🇸 United States
Visit company websiteSalary
💰 $66,330 - $159,120 per year
Job Level
Mid-LevelSenior
Tech Stack
iOS
About the role
- Own Tentpole & Brand Campaign Execution: Lead and manage the end-to-end execution of tentpole and brand campaigns, ensuring all operational processes—from campaign infrastructure setup and creative asset integration to post-launch validation—are delivered with precision, compliance, and cross-functional collaboration.
- Campaign Infrastructure Management: Set up and maintain campaign infrastructure, including SharePoint folders, Workfront projects, team communications, intake forms, and checklists to ensure readiness and compliance for all campaigns.
- Operational Handoffs: Manage SKU mapping and trafficking logistics to ensure seamless campaign activation.
- Post-Launch Quality Assurance: Oversee the creation of screenshot decks, manage dashboard access, and validate proof-of-live to ensure campaign readiness, compliance, and accurate reporting.
- Landing Page & Self-Service Support: Manage SKU submissions, conduct landing page QA, and integrate creative banners for tentpole and self-service campaigns, ensuring a smooth client experience.
- Optimize Booked-to-Bill Workflow: Deliver seamless operational support and scalable infrastructure to optimize the booked-to-bill process, ensuring timely and accurate billing and campaign tracking.
Requirements
- 4+ years’ experience in account management and/or project management
- Demonstrated ability to lead and execute large-scale campaigns from initiation through post-launch, ensuring operational precision and cross-functional alignment.
- Expertise in setting up and managing campaign infrastructure tools such as SharePoint, Workfront, intake forms, and communication channels to support campaign readiness and compliance.
- Experience managing dynamic creative optimization (DCO) matrices, coordinating legal and clinical reviews, and overseeing asset QA processes.
- Familiarity with platforms like Innovid and internal creative approval workflows a plus.
- Skilled in preparing and managing insertion orders (IOs) and trafficking logistics using tools like Adobe Sign to ensure seamless campaign activation.
- Ability to oversee post-launch QA processes including screenshot deck creation and proof-of-live validation to ensure campaign accuracy and compliance.
- Proven track record of optimizing booked-to-bill workflows, delivering scalable operational support, and ensuring timely and accurate billing and campaign tracking.
- Strong interpersonal and communication skills to work effectively across teams
- Familiarity with project management tools and methodologies to drive campaign execution and maintain timelines.
Benefits
- Affordable medical plan options
- 401(k) plan (including matching company contributions)
- Employee stock purchase plan
- No-cost programs for all colleagues including wellness screenings, tobacco cessation and weight management programs, confidential counseling and financial coaching.
- Paid time off
- Flexible work schedules
- Family leave
- Dependent care resources
- Colleague assistance programs
- Tuition assistance
- Retiree medical access and many other benefits depending on eligibility.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
account managementproject managementcampaign executiondynamic creative optimizationasset QA processesinsertion orderstrafficking logisticspost-launch QAcampaign trackingbooked-to-bill optimization
Soft skills
interpersonal skillscommunication skillscross-functional collaborationoperational precisionleadership