creative360 GmbH

Head of Performance Marketing

creative360 GmbH

full-time

Posted on:

Location Type: Hybrid

Location: Stuttgart • 🇩🇪 Germany

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Job Level

Lead

About the role

  • You are the primary point of contact for your team and, together with them, advise our clients on all aspects of performance marketing
  • You are responsible for the professional leadership of all Performance Marketing Managers at creative360
  • You actively contribute to client acquisition and account growth
  • You are responsible for quality management of all performance marketing projects and lead these projects with your team
  • You challenge and establish appropriate tools and processes for the data and performance area
  • You maintain a critical view of goals, KPIs and media budgets, prepare reports and optimize digital campaigns
  • Together with your team, you implement digital campaigns (primarily social ads and search ads), monitor and optimize them, and present the results to clients
  • You independently prepare and conduct client workshops
  • You identify opportunities and develop operational recommendations to continuously improve digital performance

Requirements

  • You have at least 5 years of experience as a Performance Marketing Manager or in a similar role
  • You are familiar with agency life and have successfully worked in agency teams
  • You have completed vocational training or a degree in business, communications, or digital media
  • You have extensive knowledge of digital touchpoints such as Google Ads, Bing Ads, Meta Ads, LinkedIn Ads, YouTube Ads, and TikTok Ads (additional platforms are an advantage)
  • You are able to think in terms of customer journeys and funnels and to build them strategically
  • You can build reporting dashboards (especially with Looker Studio), interpret KPIs and derive optimizations
  • You are highly skilled professionally, work in a clearly structured and independent way, and keep a cool head even in busy times
  • You are strong in self-organization and leading project teams
  • You enjoy being part of a performance-oriented team
  • You like taking responsibility, act confidently with team members and clients, and are comfortable leading meetings
  • You have very good German language skills; English and other languages are an advantage
Benefits
  • Open, honest and appreciative working culture
  • Flexible working hours, autonomy and a respectful atmosphere
  • Varied responsibilities and tasks
  • Internal and external training opportunities
  • Flexible vacation planning and additional special leave days
  • Home office, overtime policy and fair salaries
  • Company pension scheme, benefits in kind and travel allowance
  • LGBTQIA+ friendly work environment
  • Company culture with a focus on diversity and inclusion

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
performance marketingdigital campaignsGoogle AdsBing AdsMeta AdsLinkedIn AdsYouTube AdsTikTok Adsreporting dashboardsKPI optimization
Soft skills
leadershipclient communicationself-organizationproject managementteam collaborationstrategic thinkingproblem-solvingadaptabilityresponsibilitypresentation skills
Certifications
degree in businessdegree in communicationsdegree in digital media