Senior Director, Strategic Marketing

CoreStory

Strategic marketer at CoreStory, refining market position and messaging for AI-powered enterprise software. Collaborating with leaders to influence product direction and enable sales effectiveness.

Posted 7/10/2026full-timeRemote • 🇺🇸 United StatesSeniorWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in enterprise B2B software marketing and product strategy, with a strong ability to translate complex technical concepts into compelling messaging for executive audiences. Proven track record in engaging with industry analysts and enterprise customers to influence product direction and establish thought leadership in the AI software landscape.

Highest-signal resume keywords

Enterprise B2B Software MarketingExecutive Communication SkillsProduct Marketing StrategyIndustry Analyst EngagementTechnical Thought Leadership

ATS Keywords

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Applicant Tracking System Keywords

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Soft Skills

Ability to Simplify Complex ConceptsInfluencing Without AuthoritySelf-StarterCollaboration

Industry Keywords

AI SoftwareMarket TrendsCompetitive AnalysisExecutive PresentationsCustomer Value MessagingGartnerForresterIDCGo-To-Market InitiativesStrategic Partnerships

About the role

Key responsibilities & impact

Partner with executive leadership to refine CoreStory’s positioning, messaging, and category strategy and ensure our messaging evolves alongside the rapidly changing AI software landscape.
Monitor competitive, technology, and market trends to help shape company strategy.
Translate complex technical capabilities into compelling customer value and develop messaging for new product capabilities and releases.
Create executive presentations, solution narratives, and customer-facing collateral.
Gather market feedback that helps influence product direction.
Own CoreStory’s relationships with Gartner, Forrester, IDC, and other industry influencers by preparing executive briefings, coordinating analyst interactions and driving participation in industry research.
Support strategic enterprise opportunities with executive presentations and account-specific messaging.
Help establish CoreStory and its leadership team as recognized voices in enterprise AI by writing executive content, creating white papers and technical thought leadership.
Collaborate with the Partnerships organization to develop messaging for strategic technology and channel partners and support joint go-to-market initiatives.

Requirements

What you’ll need

10+ years of experience in enterprise B2B software marketing, product marketing, strategy, or related leadership roles.
Exceptional ability to simplify complex technical concepts for executive audiences.
Experience working with software developers, architects, or engineering organizations.
Strong executive communication and presentation skills.
Experience briefing industry analysts and engaging with enterprise customers.
Demonstrated ability to influence without direct authority across multiple organizations.
Self-starter who thrives in fast-moving, ambiguous environments.
Comfortable operating as both strategist and hands-on contributor.

Benefits

Comp & perks

Flexible work arrangements
Professional development