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Digital Marketing Manager – Mat Cover
Cool EarthLead Digital Marketing efforts for Cool Earth, focusing on advancing rainforest conservation through storytelling, media engagement, and strategic campaigns.
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
digital strategypress strategysocial media content developmentemail marketingcampaign managementKPI monitoringstorytellingorganic social strategypaid social strategywebsite enhancement
Soft Skills
strategic leadershiprelationship buildingcollaborationcommunicationengagementcreativityinsight generationteam managementimpact deliverynurturing
Tools & Technologies
web agencysocial media platformsemail marketing toolsanalytics toolscontent management systemsdigital marketing toolspress release distribution servicesmedia monitoring toolsengagement tracking softwarecampaign management software
Industry Keywords
rainforest conservationIndigenous peopleclimate issuesvisibilityengagementlead generationimpactful coveragefrontline storieshigh-quality contentmedia relationships
About the role
Key responsibilities & impact- Use your marketing expertise to back Indigenous people and protect the world’s rainforests.
- Lead our digital and press presence, turning complex climate issues into compelling stories.
- Shape how the world sees rainforest conservation and drive necessary engagement.
- Deliver strategic leadership in digital and press.
- Ensure all campaigns drive action and visibility.
- Develop meaningful social media content in collaboration with in-country coordinators.
- Work on enhancing our website to create a more engaged visitor experience.
- Build relationships with media to secure impactful coverage and raise awareness.
Requirements
What you’ll need- Strategic leadership and impact: we have the digital and press strategies, now we need someone exceptional to deliver them and keep us on our upwards trajectory.
- You’ll lead the charge across our website, social media, email, and press to skyrocket our visibility and engagement.
- Managing our talented Digital and Press Officers, you’ll ensure every campaign isn't just seen, but drives action.
- Helping to deliver the KPIs that will define our success through 2026 and 2027.
- Social Media and storytelling: in collaboration with our in-country coordinators, you’ll turn raw, frontline stories from people who live in the rainforest, and experts across the team into compelling, high-quality content.
- Oversee our organic and paid social strategies (awareness and lead gen), working with our agency partners to ensure meaningful engagement.
- Champion our digital home, working with our web agency to deliver a seamless, high-performing website experience.
- Empower our Press Officer to break through the noise by nurturing relationships with media and influencers.
- Lead our email marketing strategy, ensuring the right message reaches supporters in a timely manner.
- Monitor performance and provide insights to pivot and grow.
Benefits
Comp & perks- Flexible Working - we work flexible hours with the opportunity to work from home, the office, or even overseas.
- Mental Health & Wellbeing - our EAP offers a 24/7 helpline, counselling services, and self-guided mental health programmes for you and your family.
- Learning & Development - every employee has a L&D budget, plus organisation-wide workshops and trainings.
- Time Off - we offer generous and enhanced time off policies including holiday, sickness, medical and family leave.
- Support Good Causes - you can take extra time off work to volunteer for good causes and donate to other charities tax-free through our payroll giving scheme.