Compose.ly

Healthcare IT Writer

Compose.ly

contract

Posted on:

Location Type: Remote

Location: United States

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Salary

💰 $30 - $35 per hour

About the role

  • Create B2B email copy for demand generation and ABM campaigns targeting three core personas: radiologists, cardiologists, and IT professionals
  • Write microsite and landing page content for major trade shows and events
  • Develop promotional emails and event announcements driving traffic to microsites
  • Draft light marketing collateral (e.g., brochures, case study)
  • Repurpose existing white papers into bite-sized sales enablement and social content
  • Ensure tone alignment with Client's refreshed brand and clinician-first positioning
  • Collaborate and communicate clearly with a lean, high-performing internal team

Requirements

  • Proven experience writing for B2B healthcare or healthcare IT audiences (not patient-facing)
  • Familiarity with enterprise imaging, diagnostic workflows, or radiology/cardiology systems a strong plus
  • Ability to work independently with minimal supervision
  • Strong grasp of demand generation and account-based marketing (ABM) content styles
  • Comfortable with fast-paced content production cycles and team integration
  • Exceptional command of brand tone, voice, and strategic messaging
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
B2B email copywritingmicrosite content developmentlanding page content writingpromotional email creationmarketing collateral draftingcontent repurposingdemand generationaccount-based marketing (ABM)strategic messaging
Soft Skills
collaborationclear communicationindependenceadaptabilitytime management