Media Buyer – Creative Strategist

Community Sports Partners

Media Buyer driving Meta paid-social registrations for a growing sports and recreation group. Owning creative testing, funnel analysis, localized campaigns, and CAC efficiency.

Posted 8/10/2026full-timeRemote • 🇦🇷 ArgentinaMid-LevelSenior💰 $1,500 - $2,500 per monthWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in managing Meta ad accounts with a focus on direct-response lead generation, including budget management, creative testing, and performance analysis. Proficient in articulating measurement literacy and executing localized campaigns to optimize customer acquisition.

Highest-signal resume keywords

Meta Ad BuyingDirect-Response Lead GenerationCreative Performance AnalysisBudget ManagementMeasurement Literacy

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Creative TestingAd Copy WritingPerformance AnalysisCohort AnalysisGeo-Radius TargetingCTR AnalysisCPL CalculationCAPI SetupEvent Match QualityFrequency Management

Soft Skills

CommunicationAnalytical ThinkingProblem-Solving

Tools & Technologies

Ads ManagerSpreadsheets

Industry Keywords

Local ServicesFitnessEducationEventsMemberships

About the role

Key responsibilities & impact

Own Meta ad accounts end-to-end across brands, including structure, budgets, pacing, and scaling
Build and manage an always-on creative testing calendar with hypotheses for hooks, angles, formats, and audiences
Analyze creative performance using hook rate, hold rate, CTR, and CPL
Diagnose where ads win or lose prospects and brief the next creative variants
Brief and direct UGC creators and the video editor
Write hooks and ad copy in English
Manage full-funnel performance across landing pages, lead forms, CAPI setup, event match quality, and speed-to-lead handoffs
Plan seasonal campaigns for registration windows, camps, and leagues
Execute localized campaigns using geo-radius targeting, remarketing pools, and frequency management
Produce weekly business-focused scorecards covering registrations, CPL, CAC, and blended efficiency

Requirements

What you’ll need

3+ years of hands-on Meta buying in direct-response lead generation
Experience in local services, gyms/fitness, education/enrollment, events, or memberships; ecommerce-only backgrounds usually do not translate
Experience managing US $20K+ monthly budgets or significantly scaling accounts
Ability to explain the numbers behind ads briefed or built
Ability to articulate a real, repeatable testing methodology
Measurement literacy covering attribution windows, click vs. view-through, blended CAC vs. in-platform ROAS, and Ads Manager limitations
Fluent written and spoken English; all customer-facing copy is English
Comfort with spreadsheet-level analysis and cohorting performance by creative
Full-time availability with 4+ hours of daily overlap with US Eastern Time

Benefits

Comp & perks

Compensation: $1,500-2,500 USD per month depending on experience
Dedicated video editor to execute creative briefs
Direct access to the founder
AI-forward stack with heavy use of AI tools across creatives and campaign analysis