Customer Lifecycle Manager – Retention
Coles Group
full-time
Posted on:
Location Type: Hybrid
Location: Hawthorn East • 🇦🇺 Australia
Visit company websiteJob Level
Mid-LevelSenior
About the role
- You’ll use data and insights to define retention strategies, lead automation-driven programs, and optimise personalised experiences across channels.
- Partner closely with data, analytics, engineering, trade, and brand teams to deliver automated, personalised lifecycle journeys.
- Manage, coach, and develop team members, building capability in data-driven marketing and automation tools.
- Ensure best-practice customer experience across owned channels, with a strong focus on relevance, segmentation, and dynamic content.
- Drive continuous improvement in processes, automation workflows, and performance measurement.
Requirements
- Strong data literacy and confidence working with dashboards, reporting, and segmentation tools
- Experience with marketing automation platforms and personalisation technologies
- Demonstrated people leadership skills, with experience growing, coaching, and supporting a team
- A collaborative style and comfort working cross-functionally
- Proven success delivering retention, CRM, or lifecycle initiatives using automation and data-driven strategies
- You may come from an in-house background such as Customer Lifecycle Manager, Marketing Manager, Campaign Manager or CRM Manager, or from an agency environment in a Strategist or Content Strategist role.
- Experience in fast-paced industries such as retail or FMCG is important.
Benefits
- Flexible working options: We know that work is only one part of your life, so we actively encourage a positive work-life balance and provide hybrid working options to help you achieve it.
- Office perks: Take advantage of our gym facility and fitness classes, free parking, BBQ area, mini-Coles supermarket, fooderie hub where you can sample new products before they hit the shelves, school holiday program and so much more when you come in.
- Discounts: Eligible team members receive 5% discount all year round on your Supermarket and Liquor online and in-store purchases. We also offer additional periods of double discount (10%) at various times throughout the year. As well as hotdeals exclusive to team members that translate into additional savings.
- Reward through recognition: Give and receive recognition, linked to our Coles values, through our digital recognition platform ‘mythanks’. You can accumulate points to redeem in the online shop for exciting gifts and electronic gift cards from an extensive range of retailers.
- Opportunities for learning and development: No matter where you start within our diverse business, you’ll have experiences, exposure, and education to satisfy you. Discover and explore a variety of career development programs and job-specific training.
- Paid parental leave: We understand how important your life outside work is and offer permanent team members paid parental leave to support you in balancing work and family.
- Investment in your future: Our annual team member share plan offer allows eligible team members to make regular pre-tax salary sacrifice deductions to purchase Coles Group shares.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
data literacyreportingsegmentationmarketing automationpersonalisation technologiesCRMlifecycle initiativesautomation workflowsperformance measurement
Soft skills
people leadershipcoachingcollaborationcross-functional teamworkcontinuous improvement