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Director of User Acquisition
ClueDirector of User Acquisition at Clue responsible for scaling paid growth and developing creative strategies. Leading acquisition efforts and collaborating with cross-functional teams for efficient user acquisition.
About the role
Key responsibilities & impact- Develop and execute a 6-12 months acquisition roadmap to scale spend incrementally across 2026 and beyond
- Own acquisition efficiency and growth economics across all paid channels
- Establish robust attribution and incrementality frameworks
- Oversee creative strategy end-to-end, building and overseeing a high-performing UA creative team
- Lead a high-performing in-house acquisition team with clear measurable goals and deliverables
Requirements
What you’ll need- 12+ years in performance marketing/ growth
- A growth mindset, with clear ambition and motivation to rapidly test and learn
- Proven experience scaling paid media budgets at a similar stage to Clue
- Deep operational expertise across Meta, Google, TikTok, ASA, programmatic & emerging channels
- Strong grasp of attribution, incrementality testing, and media mix modeling
- Commercial mindset with strong financial fluency
- Experience building and leading high-performance teams, and direct communication with C-suite executives and board-level reporting.
Benefits
Comp & perks- 27 days holiday per year
- Increasing by one day per year of service up to 32 days
- Employee Share Option Plan
- Annual professional development and wellbeing budget to grow in your role and yourself
- Subsidised Urban Sports Club membership across Germany (remote will be offered an alternative)
- Flexible Working: We enjoy time together in the office, but support you in shaping work around life. Work from home when needed, plus up to 6 weeks per year abroad.
ATS Keywords
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Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
performance marketinggrowth marketingpaid mediaattributionincrementality testingmedia mix modelingbudget scalingprogrammatic advertisingcreative strategyuser acquisition
Soft Skills
growth mindsetambitionmotivationleadershipcommunicationteam buildingfinancial fluencygoal settingstrategic thinkingcollaboration