CI&T

Senior Account-Based Marketing, ABM

CI&T

full-time

Posted on:

Location Type: Remote

Location: Brazil

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About the role

  • Help bring CI&T’s Account-Based Marketing vision to life by orchestrating highly targeted, insight-driven programs for priority enterprise accounts
  • Operate at the intersection of marketing, sales, and data, supporting North America go-to-market teams with the intelligence, programs, and measurement needed to win complex, consultative deals
  • Execute ABM programs across priority enterprise and strategic accounts in North America
  • Support personalized, insight-led engagement strategies aligned to vertical GTM priorities
  • Enable 1:many and 1:few ABM motions that scale relevance and impact
  • Translate business priorities into orchestrated campaigns and account journeys
  • Manage ABM activations across digital, content, events, executive programs, and partnerships
  • Collaborate with content, creative, demand, sales, and events teams to deliver tailored, account-specific experiences
  • Maintain and evolve target account lists and buying group intelligence in partnership with the sales team
  • Leverage intent data, engagement signals, and CRM insights to guide account prioritization
  • Deliver actionable account intelligence to Sales and GTM leaders
  • Identify whitespace and growth opportunities within strategic accounts
  • Track account engagement, pipeline influence, and opportunity progression
  • Partner with Marketing Operations to build dashboards and performance reporting
  • Optimize ABM programs through continuous learning and iteration
  • Support executive readouts and quarterly business reviews

Requirements

  • Fluent English (required); Portuguese native or fluent
  • 4–7 years of experience in B2B marketing, with meaningful exposure to Account-Based Marketing
  • Experience supporting enterprise, consultative sales cycles
  • Familiarity with ABX or revenue marketing frameworks
  • Experience supporting North America or global GTM teams from LATAM
  • Hands-on experience with ABM and marketing technology platforms (e.g., Demandbase, 6sense, Salesforce, Marketo, HubSpot)
  • Strong analytical mindset with the ability to translate data into insight and action
  • Excellent project management and cross-functional collaboration skills
  • Comfort operating across time zones, cultures, and global teams
Benefits
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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
Account-Based MarketingB2B marketinganalytical mindsetproject managementdata translationconsultative sales cyclesABX frameworksrevenue marketing frameworks
Soft Skills
cross-functional collaborationcommunicationadaptabilityinsight-drivenstrategic thinking