Cere Network

Marketing Lead

Cere Network

full-time

Posted on:

Location Type: Hybrid

Location: Warsaw • Poland

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Job Level

Senior

Tech Stack

Web3

About the role

  • Develop and execute long-term go-to-market strategies to support growth and product marketing teams in achieving targets and forecast outcomes.
  • Provide leadership, guidance, and mentorship, while actively engaging in tactical deep dives.
  • Oversee and evolve current growth and product marketing teams to ensure strategic execution and target achievement.
  • Collaborate with the product marketing team to transition from single-product brand awareness to comprehensive solutions and bundles.
  • Utilize paid ads, events, and various other channels to drive self-service revenue growth.
  • Develop and implement a comprehensive community marketing strategy tailored to the developer community, leveraging platforms such as our blog, Discord, and other relevant channels.
  • Craft and operationalize the vision for the future of Cere Network through thought leadership and brand marketing initiatives.
  • Work closely with the product team to develop and execute effective product marketing strategies for Cere Network's diverse portfolio.

Requirements

  • 4-6 years of experience in marketing or a related field, demonstrating a track record of success in developing and executing marketing strategies across products and brands.
  • Hands-on experience managing campaigns and working in an agile environment, being able to get into the details to execute on an IC level.
  • Ideally, experience working in gaming or an agency.
  • Extensive background in technology marketing with a strong understanding of selling tech products and navigating developer ecosystems.
  • Proven ability to collaborate effectively with diverse teams such as sales, product development, and customer success, fostering cross-functional synergy.
  • Successful history of overseeing growth initiatives, optimizing operational efficiencies, and crafting strategic plans within the marketing domain to align with overarching company objectives.
  • Experience in developing and executing product marketing strategies that resonate with target audiences and drive product adoption.
  • Experience in owning pipeline generation strategies for enterprise clients, utilizing data-driven insights to enhance performance and drive revenue growth.
  • Deep interest and understanding of web3/blockchain technology and its potential impact.
Benefits
  • Remote working possibilities
  • Transparent collaboration
  • High degrees of autonomy and flexibility
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
marketing strategiescampaign managementproduct marketingcommunity marketing strategypipeline generation strategiesdata-driven insightsagile environmentstrategic planningoperational efficienciesbrand marketing
Soft Skills
leadershipguidancementorshipcollaborationcross-functional synergytactical executioncommunicationteam engagementstrategic executionfostering relationships