Senior Marketing Analyst

Ceape Brazil

full-time

Posted on:

Location Type: Hybrid

Location: Barueri • Brazil

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Salary

💰 R$8,779 per month

Job Level

Senior

About the role

  • Analyze data and consumer behavior; conduct research and identify needs;
  • Organize and promote online training programs;
  • Organize and promote digital events;
  • Analyze data, behavior, and interest groups;
  • Develop digital brand promotion strategies for clients within specific categories;
  • Create WhatsApp communities segmented by interest groups;
  • Develop engagement strategies for the communities;
  • Identify and pursue strategic partnerships for the communities by interest group;
  • Create product and service launch strategies with clients based on category insights;
  • Create communication formats and templates;
  • Develop physical and digital communication strategies;
  • Promote the development of a personal branding culture;
  • Create visual and written materials, photos, and videos to support community development;
  • Manage the activities of communication groups;
  • Understand and integrate the agendas of various stakeholders through the creation of communication strategies

Requirements

  • Bachelor's degree in Marketing, Communications, or related fields;
  • Experience in digital marketing and content creation;
  • Experience in planning, executing, and analyzing campaigns;
  • Knowledge of digital metrics and engagement strategies;
  • Experience managing communities or relationship programs;
  • Experience with educational, social, or institutional projects;
  • Understanding of branding and the customer journey.
Benefits
  • Life insurance
  • Health insurance
  • Dental plan
  • Meal allowance of R$ 1,600.00
  • Birthday day off
  • Career development plan
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
digital marketingcontent creationcampaign planningdata analysisengagement strategiescommunity managementbrandingcustomer journeycommunication strategiesdigital metrics
Soft Skills
organizational skillspromotional skillsresearch skillsstrategic thinkingcommunication skillscollaborationcreativitystakeholder managementadaptabilityleadership
Certifications
Bachelor's degree in MarketingBachelor's degree in Communicationsrelated fields degree