
Product Marketing, Content Specialist
CDQ
full-time
Posted on:
Location Type: Remote
Location: United States
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About the role
- Review and analyze content performance on LinkedIn and across the website
- Evaluate how well content pieces work together across social and web, from first touch to conversion
- Assess clarity of messaging, storytelling flow, and calls to action
- Identify opportunities to improve existing content, formats, and placements
- Create and adapt content that strengthens relevance, engagement, and consistency across digital touchpoints
- Develop clear positioning, value propositions, and compelling messaging focused on user and business benefits
- Translate product roadmaps and technical inputs into narratives, campaigns, and go-to-market assets
- Create and maintain sales presentations and enablement assets
- Develop collateral such as datasheets, blog posts, videos, and presentations
- Ensure messaging consistency across marketing and sales touchpoints
- Create high-quality content such as whitepapers, executive briefs, and videos for enterprise audiences
- Own and drive a content calendar aligned with enterprise personas and funnel stages
- Create and coordinate the creation of blogs, whitepapers, videos, case studies, and infographics
Requirements
- 5+ years of experience in B2B SaaS product marketing, with a strong enterprise focus
- 5+ years of experience leading or supporting content marketing strategy
- Strong background in marketing with experience in software and B2B environments
- Excellent English writing skills and a clear feel for messaging and storytelling
- Ability to bridge product, marketing, and customer needs
- Hands-on graphical skills using Canva and the ability to build strong PowerPoint presentations
- Strong cross-functional collaboration and communication skills
- Nice to have: Video creation and editing skills; German language skills
Benefits
- 100% remote company with amazing team meetings in great locations (we just came back from Malta)
- A dynamic and focused work environment
- High ownership and visible impact in a small team
- The opportunity to shape how complex products are understood by enterprise customers
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
content marketingB2B SaaScopywritingvideo creationvideo editingstorytellingdata analysismarketing strategypresentation developmentcontent strategy
Soft Skills
communicationcollaborationcreativityanalytical thinkingadaptabilityproblem-solvingattention to detailstrategic thinkingstorytellingcross-functional teamwork