Marketing

• Develops comprehensive marketing strategies across Japan to enhance brand presence, drive engagement, and achieve business growth.
• Runs marketing activations and partnerships on the Japanese market (either hands-on or via outsource), ensuring alignment with Japanese audience expectations.
• Adopts global brand marketing strategy per local market and its needs.
• Ensures alignment with brand identity, global strategic objectives, and messaging guidelines.
• Proactively seeks opportunities to develop brand equity of CD PROJEKT RED brands in Japan.
• Monitors local trends, competitor activities, and performance metrics to identify opportunities for optimization.
• Responsible for account management of key business partners, for example retail distributors, marketing & media agencies or local content creators.
• Works as the main point of contact for various CD PROJEKT RED departments, such as brand, creative, legal, PR, community, and production team in all Japan marketing-related projects.

Senior Marketing Manager – Japan

Marketing Manager – Japan, APAC

Associate Director, Marketing, Japan