Capital Cow Research

Marketing Manager

Capital Cow Research

internship

Posted on:

Location Type: Remote

Location: United States

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About the role

  • Develop product positioning and messaging that resonates with customers and differentiates our organization in the market
  • Conceptualize and create educational product and solution content for a variety of platforms
  • Be the expert on the customer, the industry trends, and the players in the market
  • Communicate value proposition and provide high value sales tools, training, and collateral
  • Develop and implement strategies to drive product awareness and demand
  • Serve as a company spokesperson and go-to thought leader for the product

Requirements

  • 10+2 / BA / BS (MBA Preferred)
  • [0-1] years prior experience in a similar position
  • Proven experience creating marketing plans encompassing strategy, customer research, competitive analysis, product requirements, messaging, pricing, etc
  • Experience initiating and driving a range of programs including, webinars, tradeshows, social media, content marketing etc.
  • Excellent English presentation, written, and verbal communication skills, with an eye for quality and attention to detail
  • Ability to effectively lead, inspire, and mentor direct and indirect reports
  • Strength in collaborating with cross-functional teams, across geographies, including executive management, product management, operations, sales and marketing.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
marketing planscustomer researchcompetitive analysisproduct requirementsmessagingpricingcontent marketingwebinarstradeshowssocial media
Soft Skills
presentation skillswritten communicationverbal communicationattention to detailleadershipmentoringcollaborationinspiration
Certifications
BABSMBA