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Marketing and Sales Manager
BushwiseMarketing & Sales Manager responsible for developing innovative strategies for luxury safari lodges. Focusing on brand awareness, direct bookings, and occupancy growth through multi-channel campaigns.
About the role
Key responsibilities & impact- Develop and implement innovative marketing strategies to grow occupancy and brand awareness
- Plan, execute, and optimise multi-channel marketing campaigns
- Manage social media platforms and create engaging content
- Produce content for email campaigns, blogs, and promotional material
- Monitor campaign performance and report on key metrics
- Conduct market research and analyse tourism trends
- Manage digital advertising and email marketing campaigns
- Collaborate with the reservations team to promote specials and packages
- Build relationships with travel agents, tour operators, influencers, and media partners
- Ensure consistent branding across all marketing platforms
Requirements
What you’ll need- 5+ years of experience in Marketing and Sales
- Relevant qualification in Marketing, Digital Marketing, Communications, or related field
- Proven success in increasing accommodation occupancy and driving measurable sales growth
- Strong knowledge of digital marketing, social media, content creation, email marketing, and online advertising
- Experience with website content management and SEO
- Excellent written and verbal communication skills
- Highly organised, self-motivated, and able to work independently
- Graphic design and video editing experience will be advantageous
Benefits
Comp & perks- Flexible work arrangements
- Professional development opportunities
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
Marketing Strategy DevelopmentMulti-Channel Campaign ExecutionSEOWebsite Content ManagementGraphic DesignVideo Editing
Soft Skills
Excellent Written CommunicationExcellent Verbal CommunicationHighly OrganisedSelf-Motivated
Certifications
Qualification in MarketingQualification in Digital MarketingQualification in Communications