
Senior Communications Manager, Data Analyst
Bundesdruckerei-Gruppe
full-time
Posted on:
Location Type: Office
Location: Berlin • Germany
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Job Level
About the role
- Build comprehensive data management for the newsroom (topic-focused work), including support for strategic topic planning
- Analyze and evaluate communications data and develop benchmarks and actionable recommendations
- Establish a common terminology and define metrics to enable comparisons across campaigns, initiatives and topics
- Apply analytical tools for key communication channels and build and maintain a central data dashboard
- Use social listening tools to anticipate emerging trends and topics (agenda listening) and integrate them into the newsroom’s work
- Prepare reports and presentations for stakeholders
- Advise on measures and the orientation of future activities, thereby influencing the communications strategy
- Manage external agencies and service providers in the field of communications controlling
Requirements
- Degree in Business Informatics, Public Relations, Journalism, Communications/Media Studies, Media Studies/Journalism, Business Administration, Political Science or a comparable field
- Relevant professional experience in agencies or companies with experience in building data-driven communications controlling as well as in data analysis and data management
- Proficiency with analytics tools (e.g., Power BI, Google Analytics, eTracker, YouScan, etc.) and with data evaluation methods, as well as knowledge of Microsoft Dynamics and the OKR framework
- Ability to extract complex relationships from datasets and present them succinctly through visualization
- Independent, self-organized and reliable working style, with a systematic-methodical approach and a results- and goal-oriented mindset
- Operational decision-making, assertiveness and implementation skills in change processes, as well as a confident demeanor and experience collaborating across different hierarchical levels
- Initiative, motivation, customer- and service-orientation, strong communication and interpersonal skills (German language skills at least C1 level), and the ability to cooperate and work as part of a team
Benefits
- Great team spirit in a competent and future-secure work environment with unique projects
- Balanced work–life integration thanks to flexible working models and hours, plus 30 days of annual leave
- Top equipment and innovative tools for interdisciplinary collaboration
- Individual training opportunities as well as technical and leadership development programs
- Attractive location with excellent public transport connections
- Corporate sports partnerships, preventive health courses and running events
- Company pension scheme, capital-forming benefits and supportive measures for childcare and caring for relatives
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
data managementdata analysisdata evaluation methodsdata visualizationcommunications controllingstrategic topic planningmetrics definitionbenchmark developmentreport preparationpresentation skills
Soft Skills
independent workingself-organizationreliabilitysystematic approachresults-oriented mindsetoperational decision-makingassertivenessimplementation skillsinitiativestrong communication skills