
Lead Customer Marketing Manager
Boeing
full-time
Posted on:
Location Type: Hybrid
Location: Colorado • Texas • United States
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Salary
💰 $173,400 - $234,600 per year
Job Level
About the role
- Develop comprehensive customer marketing plans designed to increase loyalty, retention, advocacy and grow Boeing Global Services
- Support the Sales organization by developing targeted content (i.e. presentations and marketing materials) to assist in onboarding, engaging, upselling, and cross-selling new and existing customers.
- Build and manage programs for referrals, case studies, testimonials, and user-generated content.
- Collaborate with content teams to produce compelling customer-focused assets like success stories, emails, and educational materials.
- Work closely with Sales and Business Portfolio teams to align efforts, gather feedback, and address customer needs.
- Use CRM and marketing automation to track metrics, analyze customer data, and report on campaign performance.
- Identify opportunities to improve the customer journey and overall experience based on NPS and CX data.
- Streamline marketing processes, measure performance, and manage marketing technology tools to ensure efficient, customer-focused marketing execution.
Requirements
- Experience in B2B marketing, customer lifecycle management, and CRM/marketing automation tools.
- Strong communication, project management, and analytical skills.
- Ability to understand customer pain points and translate them into marketing opportunities.
- Bachelor's degree or higher
Benefits
- health insurance
- flexible spending accounts
- health savings accounts
- retirement savings plans
- life and disability insurance programs
- paid time off
- unpaid time away from work
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
B2B marketingcustomer lifecycle managementCRM toolsmarketing automationdata analysiscampaign performance measurementcustomer journey improvementmarketing process streamlining
Soft Skills
communicationproject managementanalytical skillscollaborationcustomer-focused mindset
Certifications
Bachelor's degree