Medicaid Program Specialist

BlueCross BlueShield of South Carolina

Medicaid program specialist overseeing Extra Benefits, vendors, compliance, and member support. BlueCross BlueShield of South Carolina role focused on marketing projects and program growth.

Posted 8/21/2026full-timeColumbia • South Carolina • 🇺🇸 United StatesMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in market research, project management, and strategic planning to drive product development and marketing initiatives. Proficient in managing vendor relationships, budget oversight, and compliance with regulatory requirements.

Highest-signal resume keywords

Market ResearchProject ManagementStrategic PlanningMarketing PrinciplesVendor Management

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Project PlanningAnalytical SkillsProcess ImprovementBusiness DevelopmentMarketing Support

Soft Skills

Verbal CommunicationWritten CommunicationConflict ResolutionRelationship BuildingDiscretion

Tools & Technologies

Microsoft Office

Industry Keywords

Medicaid Extra Benefits ProgramSCDHHS ComplianceCustomer SatisfactionPromotional CampaignsStakeholder Communication

About the role

Key responsibilities & impact

Conduct market research supporting product and program development, strategic planning, and market growth initiatives
Lead implementation and evaluation of marketing projects, providing recommendations for product enhancements and performance optimization
Oversee the Medicaid Extra Benefits Program, including vendor management, budget oversight, reporting, member escalations, compliance with SCDHHS requirements, and support for Member Services and Care Management
Lead annual planning, program enhancements, member communications, and internal training
Research, coordinate, manage, and implement major marketing projects
Manage products and programs after launch or implementation, including promotional campaigns, strategic planning, and product management
Conduct primary market research on competitors, industry, customers, trends, portfolios, product development, regulations, and related topics
Build and maintain relationships with external companies and vendors
Ensure activities align with strategic plans, timelines, and budgets
Develop project plans, risk management plans, and project documentation
Oversee project managers and test teams, including assignments, testing, and direction
Monitor budgeted costs and delivery timelines
Identify business requirements and support new business implementations or acquisitions
Facilitate project missions, goals, tasks, resource requirements, service levels, and customer requirements
Maintain stakeholder communication throughout projects
Resolve or assist with conflicts within and between projects or functional areas
Analyze customer satisfaction and dissatisfaction with products and processes
Complete other tasks and projects assigned by management

Requirements

What you’ll need

Bachelor's degree in any field
3 years marketing support and project coordination and implementations
Strong knowledge of business development, strategic planning, marketing support and process improvement
Strong knowledge of marketing principles and techniques
Strong project planning and analytical/critical thinking skills
Excellent verbal and written communication skills
Ability to handle confidential or sensitive information with discretion
Demonstrated proficiency in spelling, punctuation, and grammar
Proficiency with Microsoft Office
Preferred: Bachelor's degree in Business Administration or Marketing

Benefits

Comp & perks

Subsidized health plans, dental and vision coverage
401k retirement savings plan with company match
Life Insurance
Paid Time Off (PTO)
On-site cafeterias and fitness centers in major locations
Education Assistance
Service Recognition
National discounts to movies, theaters, zoos, theme parks and more
Diverse and inclusive workplace with opportunities to develop skills, advance careers and contribute to company growth
Reasonable accommodations for disabilities, pregnancy-related conditions, and sincerely held religious beliefs