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Market Proposal Analyst II
BlueCross BlueShield of South CarolinaAnalyst conducting market research and managing proposals for health product development. Collaborating with internal teams to provide management insights and recommendations.
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in market research, data analysis, and proposal development, with a strong ability to generate reports that inform strategic decision-making. Proficient in marketing principles and skilled in persuasive communication and negotiation.
Highest-signal resume keywords
Market ResearchData AnalysisProposal DevelopmentMicrosoft OfficeMarketing Principles
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
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Hard Skills
Market ResearchData AnalysisProposal DevelopmentStatistical AnalysisReport Generation
Soft Skills
Analytical ThinkingPresentation SkillsGood JudgmentPersuasionNegotiation
Certifications & Qualifications
Bachelor's Degree
Industry Keywords
Marketing SupportSalesCompetitor ResearchRequest for ProposalsRequest for Information
About the role
Key responsibilities & impact- Conducts market/product/competitor research to be used in development of new products.
- Completes all marketing Requests for Proposals (RFPS)/Request for Information (RFIS) for CHC marketing, Major Group marketing, BlueChoice, and other divisions/cost centers.
- Develops/maintains databases of information for the RFPS and RFIS.
- Collects/analyzes market data and provides management with reports.
- Ensures that proposal responses are accurate, consistent, and responsive and promotes the advantages of our products and services.
- Retrieves information from all functional areas of the health plan and develops/maintains/updates database for these proposal databases.
- Collects/analyzes statistical data regarding proposal activity, and existing/potential products and markets.
- Designs/prepares/generates and maintains reports that utilizes data to forecast future market conditions and customer preferences.
- Provides management with detailed reports and makes recommendations for improvement.
Requirements
What you’ll need- Bachelor's Degree
- 4 years job related work experience or Associate's and 2 years job related work experience
- 4 years' experience in marketing support, sales, market research, data analysis, and/or communications.
- Knowledge of marketing principles/techniques and the marketplace.
- Good judgment skills.
- Analytical/critical thinking/presentation skills to develop methodologies and processes used to gather and analyze market research data.
- Demonstrated proficiency in editing and writing skills to include spelling, punctuation, and grammar.
- Ability to persuade, negotiate, or influence others.
- Ability to handle confidential or sensitive information with discretion.
- Microsoft Office.
Benefits
Comp & perks- We understand the value of a diverse and inclusive workplace and strive to be an employer where employees across all spectrums have the opportunity to develop their skills, advance their careers and contribute their unique abilities to the growth of our company.