Director, Individual Sales

BlueCross BlueShield of South Carolina

Director managing individual sales and strategic growth for health insurance market. Leading a skilled sales team to enhance retention and new business.

Posted 6/3/2026full-timeColumbia • South Carolina • 🇺🇸 United StatesLeadWebsite

About the role

Key responsibilities & impact

Maintains market share of corporate by selling and renewing assigned accounts.
Identifies/addresses issues/concerns within existing accounts.
Monitors marketplace to identify trends in sales, competitors, or product design.
Manages the coordination of issue resolution with customers/clients as it relates to implementation, renewals, and ongoing account management.
Develops, implements, and manages marketing strategies and product lines for assigned region.
Develops and implements short and long-range plans and budgets within assigned region.
Assists sales as needed with presentations and hosting potential/current prospects/clients and potential/current accounts.
May assist with the renewal of existing accounts and for ensuring appropriate operational tasks are completed for the implementation of new accounts.
May assist in the sales of ancillary products.
Manages the accurate communication of specific benefits for assigned accounts to operational areas including customer service, claims, benefit files, and membership.
Coordinates with all operational departments on the administration of assigned accounts.
Recruits, develops, trains, and guides/directs staff to meet, maintain, and increase the sales, retention, and service goals of BCBSSC products for assigned region.
Develops and maintains excellent relationships with business partners, vendors, potential business partners, groups, agents, and brokers.

Requirements

What you’ll need

Bachelor's Degree
4 years job related work experience or Associate's and 2 years job related work experience
8 years-insurance sales and marketing management experience with medium to large accounts (500 or >employees) to include training/development programs.
In-depth knowledge of group health insurance including group benefits, pricing, claims payment policy, benefit analysis, and stop loss.
Working knowledge of internal operational systems including medical management, claims, customer service, eligibility, and underwriting.
Demonstrated proficiency/performance in meeting sales goals.
Strong sales team motivation skills.
Ability to work independently, prioritize effectively, and make sound decisions.
Good judgment skills.
Strong customer service, presentation, and organizational skills.
Demonstrated verbal and written communication skills.
Analytical or critical thinking skills.
Ability to persuade, negotiate, or influence others.
Basic business math proficiency.
Ability to handle confidential or sensitive information with discretion.
Ability to direct, motivate, and assess performance of others.
Microsoft Office.

Benefits

Comp & perks

Subsidized health plans
Dental and vision coverage
401k retirement savings plan with company match
Life Insurance
Paid Time Off (PTO)
On-site cafeterias and fitness centers in major locations
Education Assistance
Service Recognition
National discounts to movies, theaters, zoos, theme parks and more

ATS Keywords

✓ Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

insurance salesmarketing managementgroup health insurancebenefit analysisclaims payment policystop lossmedical managementcustomer serviceeligibilityunderwriting

Soft Skills

sales team motivationindependent workprioritizationdecision makingjudgmentcustomer servicepresentation skillsorganizational skillsverbal communicationwritten communication

Certifications

Bachelor's Degree