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About the role
Key responsibilities & impact- Develop and grow BetterMe's affiliate direction on TikTok
- Build and refine the affiliate model
- Analyze affiliate and campaign performance
- Drive outreach, onboarding, and ongoing collaboration with creators and affiliates
- Stay on top of TikTok trends and content formats
- Leverage AI tools across daily workflows
- Collaborate cross-functionally with influence, creative, content, and analytics teams
Requirements
What you’ll need- 2+ years of hands-on experience in performance marketing, user acquisition, or influencer/affiliate marketing
- Solid understanding of performance marketing fundamentals and core metrics
- Strong ownership and business mindset
- Hands-on experience working with TikTok as a channel
- Understanding of TikTok and UGC content
- Strong analytical thinking and a data-driven approach
- Project management and operational skills
- AI-first mindset
- Upper-Intermediate level of English or higher
- Experience with TikTok Shop, affiliate platforms, or influencer marketing infrastructure (will be a plus)
- Understanding of influencer & affiliate marketing (will be a plus)
- Experience in e-commerce or consumer products (will be a plus)
- Exposure to the US market or US-based creator ecosystem (will be a plus)
- Experience with growth marketing in product or D2C companies (will be a plus)
Benefits
Comp & perks- Health insurance & corporate doctor
- Flexible work format
- Wellness in practice
- Trust without micromanagement
- Growth opportunities
- Support for sports events
- Modern equipment
- Legal & finance support
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
performance marketinguser acquisitioninfluencer marketingaffiliate marketinganalytical thinkingdata-driven approachproject managementTikTokTikTok Shope-commerce
Soft Skills
strong ownershipbusiness mindsetoperational skillscollaborationcross-functional teamworkadaptabilitytrend awarenesscommunication
