Public Relations

• Participation in the development of the company’s PR & SMM strategy and assistance with its implementation
• Supporting brand representation in key media outlets and at industry events
• Building multi-level communication between the main brand and sub-brands
• Writing press releases, interviews, thought leadership pieces, product showcases, editorials, etc.
• Generating new media topics and pitching them to media outlets
• Communicating daily with journalists and media partners to coordinate editorial opportunities
• Preparing and submitting award applications
• Preparing posts for BETER’s social media pages
• Reporting and analyzing PR performance of the company and its brands
• Monitoring and analyzing media field
• Collaboration with the design team on images preparation
• Collaborating with external partners (exhibitions, conferences, webinars etc.)
• Managing contracts and payment processes for media partners

PR Manager

PR Manager