Marketing Manager – Live Entertainment & Comedy
Banijay Germany
full-time
Posted on:
Location Type: Hybrid
Location: Cologne • Germany
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About the role
- You develop and implement marketing strategies and plans for festivals and the NightWash Club
- You plan, manage and control marketing budgets
- You execute traditional marketing activities and work closely with our Social Media, Content and Performance Marketing colleagues (paid social, ads, campaigns)
- You work closely with internal teams and event organizers, and sometimes with artists and agencies
- You analyze, report on and optimize campaigns
- You ensure our brands remain loud, visible and distinctive
Requirements
- Several years of marketing experience, ideally in the events, culture or entertainment sector
- A genuine passion for comedy and live events
- Strong hands-on understanding of marketing from A to Z — from posters to performance marketing
- Experience creating marketing plans, timelines and budgets
- Structured, independent way of working — even when it gets hectic right before showtime
- Team player, strong communication skills and a sense of humor (very important!)
Benefits
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Applicant Tracking System Keywords
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Hard Skills & Tools
marketing strategiesmarketing plansmarketing budgetstraditional marketingperformance marketingcampaign optimizationevent marketingcontent marketingsocial media marketingadvertising
Soft Skills
communication skillsteam playerstructured workingindependent workingsense of humorhands-on understandingpassion for comedypassion for live events