
Senior Public Relations Specialist
Baird
full-time
Posted on:
Location Type: Hybrid
Location: Milwaukee • Illinois • Wisconsin • United States
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Salary
💰 $79,800 - $120,000 per year
Job Level
About the role
- Lead the development and execution of strategic public relations and communications plans that support business goals, brand visibility, and thought leadership initiatives
- Direct and oversee the work of Baird’s external PR partners to ensure strong alignment and impactful results
- Train, prepare, and guide Baird spokespersons for media engagement, including messaging, briefing, and pitching
- Provide direction to PR Coordinators on handling media inquiries and recommending appropriate response strategies
- Collaborate across the PR and Marketing & Communications teams to track project outcomes and amplify key media coverage internally and externally
- Lead video production efforts for media outreach and business development initiatives.
Requirements
- Bachelor’s degree in Public Relations, Journalism, Communications, Marketing, or a related field
- 5+ years of public relations experience; financial services or related industry experience is a plus
- Ability to manage multiple priorities, meet deadlines, and thrive in a fast‑paced, team‑oriented environment
- Strong writing, editing, communication, and organizational skills, with the ability to build consensus and advise senior leaders
- Proficiency in Microsoft Office (Word, Excel, PowerPoint) and familiarity with social media, video project management, and other communications disciplines
- A strategic mindset, strong customer service orientation, and the ability to quickly understand complex topics and translate them into clear messaging.
Benefits
- Bonus potential up to 20% of base salary
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
public relationscommunications planningmedia engagementvideo productionwritingeditingproject management
Soft Skills
organizational skillscommunication skillsteam-orientedcustomer service orientationstrategic mindsetability to manage multiple prioritiesability to build consensus