B2B Performance Marketing Specialist
Smart Working
Performance Marketing Manager, B2B
AstorMueller - Tech meets Shoe Excellence.
full-time
Posted on:
Location Type: Remote
Location: Remote • 🇷🇴 Romania
Visit company websiteJob Level
Mid-LevelSenior
About the role
- You are the analytical lead behind our B2B marketing strategies and drive the expansion of our brands in the B2B and e-commerce space.
- You implement digital marketing strategies for our B2B partners on national and international platforms such as Zalando, About You, Amazon and Peek & Cloppenburg.
- You plan, manage and optimize end-to-end campaigns, set clear KPIs and ensure a strong presence for our footwear brands bugatti, TT. BAGATT and SALAMANDER.
- You maximize campaign performance through targeted ad spend and performance analysis to achieve the best results for our marketing budget.
- You work closely with internal teams (Brand Marketing, Digital, Creative, Merchandising, Sales) as well as external B2B partners to achieve shared goals.
- You monitor trends, analyze competitors and identify new opportunities to increase our visibility and sales.
- You track campaign metrics, prepare reports and derive actions to continuously improve results.
Requirements
- At least five years of experience in digital performance marketing, ideally in a B2B, retail or e-commerce environment.
- Solid experience with platforms such as Zalando, About You and Amazon Advertising.
- Analytical mindset and experience with data analysis to optimize campaigns.
- Strong organizational and project management skills to handle multiple projects simultaneously.
- Basic knowledge of SEO.
- Degree in Marketing, Business or a comparable qualification.
- Fluent German and English skills.
Benefits
- A family-like, collaborative atmosphere within international teams
- Innovative and exciting responsibilities with diverse development opportunities
- Flat hierarchies and short decision-making paths that help you implement your own ideas
- Corporate benefits program
- Regular employee events
- Flexibility regarding working hours and work location
- Discounts on our own products
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
digital performance marketingdata analysisSEOcampaign managementKPI settingad spend optimizationperformance analysisreport preparationproject management
Soft skills
analytical mindsetorganizational skillscommunication skills
Certifications
degree in Marketingdegree in Business