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Assembly Global

Assistant Manager, Paid Search

Assembly Global

Paid Search Analyst responsible for managing SEM campaigns for global clients. Collaborating with US/UK teams to optimize ad performance on Google and Bing.

Posted 7/8/2026full-timeBengaluru • 🇮🇳 IndiaMid-LevelSeniorWebsite

About the role

Key responsibilities & impact
  • Manage paid marketing campaigns based on the agreed-upon strategic direction provided by the US/UK team members.
  • Ensure campaign setup and delivery is aligned with the tactical plan and offer strategic and tactical recommendations to help shape future planning.
  • Optimize media campaigns towards the target KPIs within various advertising platforms, including but not limited to: Google Ad Words, Microsoft Advertising

Requirements

What you’ll need
  • At least 3 years of experience and ability to build Paid Search/PPC campaign strategies based on client goals and objectives.
  • Expertise in building and optimizing campaigns, keyword lists, extensions etc.
  • Proficient in writing and testing ad copy.
  • Experience with Google AdWords Editor.
  • Ability to develop budget projections and pace campaigns based on monthly budgets.
  • Experience with bidding tools and strategies.
  • Excellent English language skills (both written and verbal) as the role involves working and communicating with teams in the US.
  • Strong analytical and reporting skills. Must be able to understand and analyze marketing campaigns data.
  • Strong Excel skills including formulas, filtering, pivot tables, and trending charts development. Reporting will be an essential element of the day-to-day job.
  • Knowledge of online business marketing principals (Impressions, clicks, conversions, ROI, Cost per Acquisition).

Benefits

Comp & perks
  • Annual Leave in number of 15 allotted to all employees beginning of every calendar year.
  • Sick Leave in number of 12 is allotted effective DOJ and beginning of ever calendar year.
  • Other Leaves-Maternity Leave & Paternity Leaves, Birthday Leave Entitlement
  • Dedicated L&D Budget for all Teams to upskill & get certified
  • All employees are entitled for Group Personal Accident Cover & Life Cover Insurance.
  • Insurance coverage for the entire family (Employee + up to 7 dependents - Self, Spouse, up to 4 children, and Parents)
  • Monthly Cross Team Lunch
  • Rewards and Recognition program-Employee of the month, Star Performer, Tenure Celebration & many more

ATS Keywords

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Hard Skills & Tools
Paid Search StrategyCampaign OptimizationKeyword List DevelopmentBidding Tools ExperienceBudget ProjectionsPPC Campaign StrategiesData AnalysisAd Copy TestingROI AnalysisCost per Acquisition
Soft Skills
Strong Communication SkillsAnalytical Thinking