
Senior Analyst – Performance Marketing
Assembly Global
full-time
Posted on:
Location Type: Office
Location: Bengaluru • India
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Job Level
About the role
- Manage end-to-end cross channel paid campaigns from planning, setting-up, monitoring, optimizing and reporting
- Monitor campaign pacing and provide timely reporting on key metrics with ongoing commentary and actionable insights
- Has strong understanding and ownership of campaign tracking, execution, ad trafficking, campaign optimization and reporting with minimal supervision
- Propose A/B testing with regular optimizations
- Engage in day-to-day client liaison and servicing
- Other role-related ad-hoc duties
Requirements
- Skilled in Execution across Google, Meta, TikTok and Snapchat
- Lead Gen experience is a highly preferable
- Understanding of Lead flow and process - Lead generated > Qualified Lead > Converted Lead.
- Understating of the general lead form and how do they work across platforms
- Good with Excel - hands-on experience in excel reporting.
Benefits
- Annual Leave in number of 20 allotted to all employees beginning of every calendar year.
- Sick Leave in number of 12 is allotted effective DOJ and beginning of every calendar year.
- Other Leaves-Maternity Leave & Paternity Leaves, Birthday Leave Entitlement
- Dedicated L&D Budget for all Teams to upskill & get certified
- All employees are entitled for Group Personal Accident Cover & Life Cover Insurance.
- Insurance coverage for the entire family (Employee + up to 7 dependents - Self, Spouse, up to 4 children, and Parents)
- Monthly Cross Team Lunch
- Rewards and Recognition program-Employee of the month, Star Performer, Tenure Celebration & many more
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
campaign trackingad traffickingcampaign optimizationA/B testingExcel reportinglead generationlead flowqualified leadconverted lead
Soft Skills
client liaisoncommunicationreportingactionable insights