Senior Director, End User Business Development – Education

ASSA ABLOY Opening Solutions

. Owning and executing the end‑to‑end Education vertical commercial strategy across North America.

Posted 5/5/2026full-timeRemote • 🇺🇸 United StatesSenior💰 $168,000 - $196,000 per yearWebsite

Tech Stack

Tools & technologies

Cloud

About the role

Key responsibilities & impact

Owning and executing the end‑to‑end Education vertical commercial strategy across North America.
Driving revenue growth, pipeline development, and deal execution across assigned Education segments.
Leading, coaching, and developing a team of 12+ direct and indirect reports to deliver sustained performance.
Serving as the senior internal leader and external ambassador for HID within Education markets.
Partnering cross‑functionally to deliver scalable PACS, Mercury-based, and mobile-enabled access solutions.
Defining Education vertical priorities, segmentation, and GTM focus aligned with HID PACS and Mercury platforms.
Acting as the senior internal voice for Education markets, providing insight on customer needs, buying behaviors, and competitive dynamics.
Ensuring HID solutions scale across enterprise, multi-site, and global education environments.
Leading and developing Directors, Senior Business Development Managers, and Business Development Managers.
Establishing performance expectations, KPIs, and individual development plans to drive accountability and growth.
Partnering with Sales leadership and HR on hiring, onboarding, succession planning, and talent development.
Fostering a collaborative, enterprise-focused selling culture across functions.
Driving pipeline creation, opportunity progression, and revenue attainment across Education verticals.
Leading strategy and execution for mobile engagement adoption, positioning mobile credentials as a natural extension of traditional PACS and Mercury systems.
Ensuring commercial messaging highlights operational efficiency, security, scalability, and user experience.
Directly supporting large, complex enterprise opportunities and engaging executive stakeholders as needed.
Collaborating with Marketing on Education-specific messaging, thought leadership, and demand generation initiatives.
Partnering with Product and Technology teams to influence roadmaps supporting large-scale education deployments.
Strengthening relationships with consultants, system integrators, and strategic technology partners.
Representing HID at industry events, customer briefings, and strategic partner engagements.

Requirements

What you’ll need

Bachelor’s degree required.
10+ years of experience in physical security, access control, or enterprise security solutions.
Minimum of 5 years of people management experience.
Proven experience leading and scaling large, high-performing teams (12+ individuals).
Strong understanding of enterprise PACS environments, including traditional access control and Mercury-based architectures.
Demonstrated success driving complex sales motions involving multiple stakeholders and long sales cycles.
Executive-level communication skills with the ability to engage CIOs, CISOs, Facilities, Operations, and line-of-business leaders.
Willingness and ability to travel extensively across North America.
MBA or advanced degree.
Experience selling into Education verticals (K‑12, Higher Education, or large campus environments).
Exposure to mobile credentials, digital identity, or cloud-enabled access strategies.
Demonstrated experience influencing product or technology roadmaps.

Benefits

Comp & perks

Competitive salary and rewards package
Competitive benefits and annual leave offering, allowing for work-life balance
A vibrant, welcoming & inclusive culture
Extensive career development opportunities and resources to maximize your potential
To be a part of a global organization that is pioneering the hardware, software and services that allow people to confidently navigate the physical and digital worlds

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

physical securityaccess controlenterprise security solutionsPACS environmentsMercury-based architecturesmobile credentialsdigital identitycloud-enabled access strategiessales strategypipeline development

Soft Skills

leadershipcoachingteam developmentexecutive communicationcollaborationaccountabilitystrategic thinkingcustomer engagementperformance managementcross-functional partnership

Certifications

Bachelor's degreeMBA or advanced degree